[{"data":1,"prerenderedAt":1273},["ShallowReactive",2],{"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fmenu\u002Fprimary-navigation-africa?lang=en":3,"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fmenu\u002Ffooter-navigation-africa?lang=en":265,"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fmenu\u002Flegal-navigation-africa?lang=en":402,"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fcbtw\u002Fv1\u002Fregions-dropdown?lang=en":464,"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fposts?slug=franchise-marketing-scalable-lead-engine&_embed&lang=en":474,"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fcbtw\u002Fv1\u002Fsocial-links?lang=en":1219,"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fcbtw\u002Fv1\u002Finsights-posts\u002F?post_id=13808&region=africa":1238},[4,87,161,170,179,227,254],{"ID":5,"post_author":6,"post_date":7,"post_date_gmt":8,"post_content":9,"post_title":10,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":13,"to_ping":9,"pinged":9,"post_modified":7,"post_modified_gmt":7,"post_content_filtered":9,"post_parent":14,"guid":15,"menu_order":16,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":5,"menu_item_parent":18,"object_id":20,"object":21,"type":22,"type_label":23,"url":24,"title":10,"target":9,"attr_title":9,"description":9,"classes":25,"xfn":9,"layout_type":26,"children":27},13546,"32","2026-05-27 03:24:45","2026-03-23 03:26:33","","Services","publish","closed","services-2",0,"https:\u002F\u002Fstaging.cbtw.tech\u002Fpreview\u002Fpost\u002F13546?p=13546&#038;preview=true&#038;post_type=nav_menu_item",1,"nav_menu_item","0","raw","12830","page","post_type","Page","https:\u002F\u002Fstaging.cbtw.tech\u002Fafrica\u002Fservice-overview\u002F",[9],"services",[28,37,50,60,69,78],{"ID":29,"post_author":6,"post_date":7,"post_date_gmt":8,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":31,"to_ping":9,"pinged":9,"post_modified":7,"post_modified_gmt":7,"post_content_filtered":9,"post_parent":14,"guid":32,"menu_order":33,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":29,"menu_item_parent":34,"object_id":20,"object":21,"type":22,"type_label":23,"url":24,"title":35,"target":9,"attr_title":9,"description":9,"classes":36,"xfn":9,"layout_type":26},13547," ","13547","https:\u002F\u002Fstaging.cbtw.tech\u002Fpreview\u002Fpost\u002F13547?p=13547&#038;preview=true&#038;post_type=nav_menu_item",2,"13546","Services Overview",[9],{"ID":38,"post_author":39,"post_date":7,"post_date_gmt":40,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":41,"to_ping":9,"pinged":9,"post_modified":7,"post_modified_gmt":7,"post_content_filtered":9,"post_parent":42,"guid":43,"menu_order":44,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":38,"menu_item_parent":34,"object_id":45,"object":21,"type":22,"type_label":23,"url":46,"title":47,"target":9,"attr_title":9,"description":9,"classes":48,"xfn":9,"layout_type":49},10955,"26","2025-10-07 04:51:55","10955",12830,"https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002F10955",3,"7212","https:\u002F\u002Fstaging.cbtw.tech\u002Fafrica\u002Fservice-overview\u002Fsoftware-engineering\u002F","Software Engineering",[9],"default",{"ID":51,"post_author":6,"post_date":7,"post_date_gmt":52,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":53,"to_ping":9,"pinged":9,"post_modified":7,"post_modified_gmt":7,"post_content_filtered":9,"post_parent":42,"guid":54,"menu_order":55,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":51,"menu_item_parent":34,"object_id":56,"object":21,"type":22,"type_label":23,"url":57,"title":58,"target":9,"attr_title":9,"description":9,"classes":59,"xfn":9,"layout_type":49},13482,"2026-03-20 15:16:11","13482","https:\u002F\u002Fstaging.cbtw.tech\u002Fpreview\u002Fpost\u002F13482?p=13482&#038;preview=true&#038;post_type=nav_menu_item",4,"13023","https:\u002F\u002Fstaging.cbtw.tech\u002Fafrica\u002Fservice-overview\u002Fai-data-platforms\u002F","AI &amp; Data Platforms",[9],{"ID":61,"post_author":6,"post_date":7,"post_date_gmt":52,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":62,"to_ping":9,"pinged":9,"post_modified":7,"post_modified_gmt":7,"post_content_filtered":9,"post_parent":42,"guid":63,"menu_order":64,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":61,"menu_item_parent":34,"object_id":65,"object":21,"type":22,"type_label":23,"url":66,"title":67,"target":9,"attr_title":9,"description":9,"classes":68,"xfn":9,"layout_type":26},13485,"13485","https:\u002F\u002Fstaging.cbtw.tech\u002Fpreview\u002Fpost\u002F13485?p=13485&#038;preview=true&#038;post_type=nav_menu_item",5,"7500","https:\u002F\u002Fstaging.cbtw.tech\u002Fafrica\u002Fservice-overview\u002Fcloud-and-enterprise-platforms\u002F","Cloud &amp; Enterprise Platforms",[9],{"ID":70,"post_author":6,"post_date":7,"post_date_gmt":52,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":71,"to_ping":9,"pinged":9,"post_modified":7,"post_modified_gmt":7,"post_content_filtered":9,"post_parent":42,"guid":72,"menu_order":73,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":70,"menu_item_parent":34,"object_id":74,"object":21,"type":22,"type_label":23,"url":75,"title":76,"target":9,"attr_title":9,"description":9,"classes":77,"xfn":9,"layout_type":49},13483,"13483","https:\u002F\u002Fstaging.cbtw.tech\u002Fpreview\u002Fpost\u002F13483?p=13483&#038;preview=true&#038;post_type=nav_menu_item",6,"13141","https:\u002F\u002Fstaging.cbtw.tech\u002Fafrica\u002Fservice-overview\u002Fcybersecurity\u002F","Cybersecurity",[9],{"ID":79,"post_author":6,"post_date":7,"post_date_gmt":52,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":80,"to_ping":9,"pinged":9,"post_modified":7,"post_modified_gmt":7,"post_content_filtered":9,"post_parent":42,"guid":81,"menu_order":82,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":79,"menu_item_parent":34,"object_id":83,"object":21,"type":22,"type_label":23,"url":84,"title":85,"target":9,"attr_title":9,"description":9,"classes":86,"xfn":9,"layout_type":49},13484,"13484","https:\u002F\u002Fstaging.cbtw.tech\u002Fpreview\u002Fpost\u002F13484?p=13484&#038;preview=true&#038;post_type=nav_menu_item",7,"7149","https:\u002F\u002Fstaging.cbtw.tech\u002Fafrica\u002Fservice-overview\u002Fstrategy-product-transformation\u002F","Strategy, Product &amp; Transformation",[9],{"ID":88,"post_author":39,"post_date":7,"post_date_gmt":40,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":89,"to_ping":9,"pinged":9,"post_modified":7,"post_modified_gmt":7,"post_content_filtered":9,"post_parent":14,"guid":90,"menu_order":91,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":88,"menu_item_parent":18,"object_id":92,"object":21,"type":22,"type_label":23,"url":93,"title":94,"target":9,"attr_title":9,"description":9,"classes":95,"xfn":9,"layout_type":96,"children":97},10958,"10958","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002F10958",8,"6941","https:\u002F\u002Fstaging.cbtw.tech\u002Fafrica\u002Fsectors\u002F","Sectors",[9],"sectors",[98,106,116,125,134,143,152],{"ID":99,"post_author":39,"post_date":7,"post_date_gmt":100,"post_content":9,"post_title":101,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":102,"to_ping":9,"pinged":9,"post_modified":7,"post_modified_gmt":7,"post_content_filtered":9,"post_parent":14,"guid":103,"menu_order":104,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":99,"menu_item_parent":89,"object_id":92,"object":21,"type":22,"type_label":23,"url":93,"title":101,"target":9,"attr_title":9,"description":9,"classes":105,"xfn":9,"layout_type":96},10960,"2025-10-07 04:51:56","Sectors Overview","sectors-overview-5","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Fsectors-overview-5",9,[9],{"ID":107,"post_author":39,"post_date":7,"post_date_gmt":100,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":108,"to_ping":9,"pinged":9,"post_modified":7,"post_modified_gmt":7,"post_content_filtered":9,"post_parent":109,"guid":110,"menu_order":111,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":107,"menu_item_parent":89,"object_id":112,"object":21,"type":22,"type_label":23,"url":113,"title":114,"target":9,"attr_title":9,"description":9,"classes":115,"xfn":9,"layout_type":49},10962,"banking-finance-7",6941,"https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Fbanking-finance-7",10,"8592","https:\u002F\u002Fstaging.cbtw.tech\u002Fafrica\u002Fsectors\u002Fbanking-and-finance\u002F","Banking &#038; Finance",[9],{"ID":117,"post_author":39,"post_date":7,"post_date_gmt":100,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":118,"to_ping":9,"pinged":9,"post_modified":7,"post_modified_gmt":7,"post_content_filtered":9,"post_parent":109,"guid":119,"menu_order":120,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":117,"menu_item_parent":89,"object_id":121,"object":21,"type":22,"type_label":23,"url":122,"title":123,"target":9,"attr_title":9,"description":9,"classes":124,"xfn":9,"layout_type":49},10964,"energy-utilities-7","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Fenergy-utilities-7",11,"8111","https:\u002F\u002Fstaging.cbtw.tech\u002Fafrica\u002Fsectors\u002Fenergy-utilities\u002F","Energy &amp; Utilities",[9],{"ID":126,"post_author":39,"post_date":7,"post_date_gmt":100,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":127,"to_ping":9,"pinged":9,"post_modified":7,"post_modified_gmt":7,"post_content_filtered":9,"post_parent":109,"guid":128,"menu_order":129,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":126,"menu_item_parent":89,"object_id":130,"object":21,"type":22,"type_label":23,"url":131,"title":132,"target":9,"attr_title":9,"description":9,"classes":133,"xfn":9,"layout_type":49},10966,"10966","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002F10966",12,"8473","https:\u002F\u002Fstaging.cbtw.tech\u002Fafrica\u002Fsectors\u002Fluxury\u002F","Luxury",[9],{"ID":135,"post_author":39,"post_date":7,"post_date_gmt":100,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":136,"to_ping":9,"pinged":9,"post_modified":7,"post_modified_gmt":7,"post_content_filtered":9,"post_parent":109,"guid":137,"menu_order":138,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":135,"menu_item_parent":89,"object_id":139,"object":21,"type":22,"type_label":23,"url":140,"title":141,"target":9,"attr_title":9,"description":9,"classes":142,"xfn":9,"layout_type":49},10968,"10968","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002F10968",13,"8191","https:\u002F\u002Fstaging.cbtw.tech\u002Fafrica\u002Fsectors\u002Fmanufacturing-industry\u002F","Manufacturing &amp; Industry",[9],{"ID":144,"post_author":39,"post_date":7,"post_date_gmt":100,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":145,"to_ping":9,"pinged":9,"post_modified":7,"post_modified_gmt":7,"post_content_filtered":9,"post_parent":109,"guid":146,"menu_order":147,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":144,"menu_item_parent":89,"object_id":148,"object":21,"type":22,"type_label":23,"url":149,"title":150,"target":9,"attr_title":9,"description":9,"classes":151,"xfn":9,"layout_type":49},10970,"telecommunications-media-7","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Ftelecommunications-media-7",14,"8746","https:\u002F\u002Fstaging.cbtw.tech\u002Fafrica\u002Fsectors\u002Ftelecommunications-media\u002F","Telecommunications &amp; Media",[9],{"ID":153,"post_author":39,"post_date":7,"post_date_gmt":7,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":154,"to_ping":9,"pinged":9,"post_modified":7,"post_modified_gmt":7,"post_content_filtered":9,"post_parent":109,"guid":155,"menu_order":156,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":153,"menu_item_parent":89,"object_id":157,"object":21,"type":22,"type_label":23,"url":158,"title":159,"target":9,"attr_title":9,"description":9,"classes":160,"xfn":9,"layout_type":49},14989,"14989","https:\u002F\u002Fstaging.cbtw.tech\u002Fpreview\u002Fpost\u002F14989?p=14989&#038;preview=true&#038;post_type=nav_menu_item",15,"13333","https:\u002F\u002Fstaging.cbtw.tech\u002Fafrica\u002Fsectors\u002Fretail-and-e-commerce\u002F","Retail &amp; E-commerce",[9],{"ID":162,"post_author":39,"post_date":7,"post_date_gmt":100,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":163,"to_ping":9,"pinged":9,"post_modified":7,"post_modified_gmt":7,"post_content_filtered":9,"post_parent":14,"guid":164,"menu_order":165,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":162,"menu_item_parent":18,"object_id":166,"object":21,"type":22,"type_label":23,"url":167,"title":168,"target":9,"attr_title":9,"description":9,"classes":169,"xfn":9,"layout_type":49},10972,"10972","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002F10972",16,"8384","https:\u002F\u002Fstaging.cbtw.tech\u002Fafrica\u002Fpartners\u002F","Partners",[9],{"ID":171,"post_author":39,"post_date":7,"post_date_gmt":100,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":172,"to_ping":9,"pinged":9,"post_modified":7,"post_modified_gmt":7,"post_content_filtered":9,"post_parent":14,"guid":173,"menu_order":174,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":171,"menu_item_parent":18,"object_id":175,"object":21,"type":22,"type_label":23,"url":176,"title":177,"target":9,"attr_title":9,"description":9,"classes":178,"xfn":9,"layout_type":49},10974,"10974","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002F10974",17,"7435","https:\u002F\u002Fstaging.cbtw.tech\u002Fafrica\u002Fabout\u002F","About",[9],{"ID":180,"post_author":39,"post_date":7,"post_date_gmt":181,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":182,"to_ping":9,"pinged":9,"post_modified":7,"post_modified_gmt":7,"post_content_filtered":9,"post_parent":14,"guid":183,"menu_order":184,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":180,"menu_item_parent":18,"object_id":185,"object":21,"type":22,"type_label":23,"url":186,"title":187,"target":9,"attr_title":9,"description":9,"classes":188,"xfn":9,"layout_type":189,"children":190},10976,"2025-10-07 04:51:57","10976","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002F10976",18,"74","https:\u002F\u002Fstaging.cbtw.tech\u002Fafrica\u002Finsights\u002F","Insights",[9],"insights",[191,198,209,218],{"ID":192,"post_author":39,"post_date":7,"post_date_gmt":181,"post_content":9,"post_title":193,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":194,"to_ping":9,"pinged":9,"post_modified":7,"post_modified_gmt":7,"post_content_filtered":9,"post_parent":14,"guid":195,"menu_order":196,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":192,"menu_item_parent":182,"object_id":185,"object":21,"type":22,"type_label":23,"url":186,"title":193,"target":9,"attr_title":9,"description":9,"classes":197,"xfn":9,"layout_type":189},10978,"Insights Overview","insights-overview-5","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Finsights-overview-5",19,[9],{"ID":199,"post_author":39,"post_date":7,"post_date_gmt":181,"post_content":9,"post_title":200,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":201,"to_ping":9,"pinged":9,"post_modified":7,"post_modified_gmt":7,"post_content_filtered":9,"post_parent":14,"guid":202,"menu_order":203,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":199,"menu_item_parent":182,"object_id":204,"object":205,"type":205,"type_label":206,"title":200,"url":207,"target":9,"attr_title":9,"description":9,"classes":208,"xfn":9,"layout_type":49},10980,"Expert Articles","expert-articles-4","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Fexpert-articles-4",20,"10980","custom","Custom Link","https:\u002F\u002Fstaging.cbtw.tech\u002Fafrica\u002Finsights?categories=insights",[9],{"ID":210,"post_author":39,"post_date":7,"post_date_gmt":181,"post_content":9,"post_title":211,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":212,"to_ping":9,"pinged":9,"post_modified":7,"post_modified_gmt":7,"post_content_filtered":9,"post_parent":14,"guid":213,"menu_order":214,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":210,"menu_item_parent":182,"object_id":215,"object":205,"type":205,"type_label":206,"title":211,"url":216,"target":9,"attr_title":9,"description":9,"classes":217,"xfn":9,"layout_type":49},10982,"Case Studies","case-studies-9","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Fcase-studies-9",21,"10982","https:\u002F\u002Fstaging.cbtw.tech\u002Fafrica\u002Finsights?categories=case-studies",[9],{"ID":219,"post_author":39,"post_date":7,"post_date_gmt":181,"post_content":9,"post_title":220,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":221,"to_ping":9,"pinged":9,"post_modified":7,"post_modified_gmt":7,"post_content_filtered":9,"post_parent":14,"guid":222,"menu_order":223,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":219,"menu_item_parent":182,"object_id":224,"object":205,"type":205,"type_label":206,"title":220,"url":225,"target":9,"attr_title":9,"description":9,"classes":226,"xfn":9,"layout_type":49},10983,"Resources","resources-9","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Fresources-9",22,"10983","https:\u002F\u002Fstaging.cbtw.tech\u002Fafrica\u002Finsights?categories=resources",[9],{"ID":228,"post_author":39,"post_date":7,"post_date_gmt":181,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":229,"to_ping":9,"pinged":9,"post_modified":7,"post_modified_gmt":7,"post_content_filtered":9,"post_parent":14,"guid":230,"menu_order":231,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":228,"menu_item_parent":18,"object_id":232,"object":21,"type":22,"type_label":23,"url":233,"title":234,"target":9,"attr_title":9,"description":9,"classes":235,"xfn":9,"layout_type":49,"children":236},10986,"10986","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002F10986",23,"6937","https:\u002F\u002Fstaging.cbtw.tech\u002Fafrica\u002Fcareers\u002F","Careers",[9],[237,244],{"ID":238,"post_author":39,"post_date":7,"post_date_gmt":181,"post_content":9,"post_title":239,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":240,"to_ping":9,"pinged":9,"post_modified":7,"post_modified_gmt":7,"post_content_filtered":9,"post_parent":14,"guid":241,"menu_order":242,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":238,"menu_item_parent":229,"object_id":232,"object":21,"type":22,"type_label":23,"url":233,"title":239,"target":9,"attr_title":9,"description":9,"classes":243,"xfn":9,"layout_type":49},10988,"Culture","culture-9","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Fculture-9",24,[9],{"ID":245,"post_author":39,"post_date":7,"post_date_gmt":181,"post_content":9,"post_title":246,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":247,"to_ping":9,"pinged":9,"post_modified":7,"post_modified_gmt":7,"post_content_filtered":9,"post_parent":14,"guid":248,"menu_order":249,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":245,"menu_item_parent":229,"object_id":250,"object":205,"type":205,"type_label":206,"title":246,"url":251,"target":252,"attr_title":9,"description":9,"classes":253,"xfn":9,"layout_type":49},10990,"Open Positions","open-positions-8","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Fopen-positions-8",25,"10990","https:\u002F\u002Fjobs-collaborationbetterstheworld.icims.com\u002Fjobs\u002Fsearch?hashed=-625911731","_blank",[9],{"ID":255,"post_author":39,"post_date":7,"post_date_gmt":256,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":257,"to_ping":9,"pinged":9,"post_modified":7,"post_modified_gmt":7,"post_content_filtered":9,"post_parent":14,"guid":258,"menu_order":259,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":255,"menu_item_parent":18,"object_id":260,"object":21,"type":22,"type_label":23,"url":261,"title":262,"target":9,"attr_title":9,"description":9,"classes":263,"xfn":9,"layout_type":264},10991,"2025-10-07 04:51:58","10991","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002F10991",26,"6718","https:\u002F\u002Fstaging.cbtw.tech\u002Fafrica\u002Fcontact\u002F","Contact",[9],"contact",[266,305,337,349,361,385],{"ID":267,"post_author":6,"post_date":268,"post_date_gmt":268,"post_content":9,"post_title":10,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":269,"to_ping":9,"pinged":9,"post_modified":268,"post_modified_gmt":268,"post_content_filtered":9,"post_parent":14,"guid":270,"menu_order":16,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":267,"menu_item_parent":18,"object_id":20,"object":21,"type":22,"type_label":23,"url":24,"title":10,"target":9,"attr_title":9,"description":9,"classes":271,"xfn":9,"layout_type":26,"children":272},13560,"2026-03-23 06:52:00","services-7","https:\u002F\u002Fstaging.cbtw.tech\u002Fpreview\u002Fpost\u002F13560?p=13560&#038;preview=true&#038;post_type=nav_menu_item",[9],[273,279,284,290,295,300],{"ID":274,"post_author":6,"post_date":268,"post_date_gmt":268,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":275,"to_ping":9,"pinged":9,"post_modified":268,"post_modified_gmt":268,"post_content_filtered":9,"post_parent":14,"guid":276,"menu_order":33,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":274,"menu_item_parent":277,"object_id":20,"object":21,"type":22,"type_label":23,"url":24,"title":35,"target":9,"attr_title":9,"description":9,"classes":278,"xfn":9,"layout_type":26},13561,"13561","https:\u002F\u002Fstaging.cbtw.tech\u002Fpreview\u002Fpost\u002F13561?p=13561&#038;preview=true&#038;post_type=nav_menu_item","13560",[9],{"ID":280,"post_author":39,"post_date":268,"post_date_gmt":100,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":281,"to_ping":9,"pinged":9,"post_modified":268,"post_modified_gmt":268,"post_content_filtered":9,"post_parent":42,"guid":282,"menu_order":44,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":280,"menu_item_parent":277,"object_id":45,"object":21,"type":22,"type_label":23,"url":46,"title":47,"target":9,"attr_title":9,"description":9,"classes":283,"xfn":9,"layout_type":49},10961,"10961","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002F10961",[9],{"ID":285,"post_author":6,"post_date":268,"post_date_gmt":286,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":287,"to_ping":9,"pinged":9,"post_modified":268,"post_modified_gmt":268,"post_content_filtered":9,"post_parent":42,"guid":288,"menu_order":55,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":285,"menu_item_parent":277,"object_id":56,"object":21,"type":22,"type_label":23,"url":57,"title":58,"target":9,"attr_title":9,"description":9,"classes":289,"xfn":9,"layout_type":49},13460,"2026-03-20 14:08:45","13460","https:\u002F\u002Fstaging.cbtw.tech\u002Fpreview\u002Fpost\u002F13460?p=13460&#038;preview=true&#038;post_type=nav_menu_item",[9],{"ID":291,"post_author":39,"post_date":268,"post_date_gmt":40,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":292,"to_ping":9,"pinged":9,"post_modified":268,"post_modified_gmt":268,"post_content_filtered":9,"post_parent":42,"guid":293,"menu_order":64,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":291,"menu_item_parent":277,"object_id":65,"object":21,"type":22,"type_label":23,"url":66,"title":67,"target":9,"attr_title":9,"description":9,"classes":294,"xfn":9,"layout_type":26},10957,"cloud-enterprise-platforms-8","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Fcloud-enterprise-platforms-8",[9],{"ID":296,"post_author":6,"post_date":268,"post_date_gmt":286,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":297,"to_ping":9,"pinged":9,"post_modified":268,"post_modified_gmt":268,"post_content_filtered":9,"post_parent":14,"guid":298,"menu_order":73,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":296,"menu_item_parent":277,"object_id":74,"object":21,"type":22,"type_label":23,"url":75,"title":76,"target":9,"attr_title":9,"description":9,"classes":299,"xfn":9,"layout_type":49},13461,"13461","https:\u002F\u002Fstaging.cbtw.tech\u002Fpreview\u002Fpost\u002F13461?p=13461&#038;preview=true&#038;post_type=nav_menu_item",[9],{"ID":301,"post_author":39,"post_date":268,"post_date_gmt":100,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":302,"to_ping":9,"pinged":9,"post_modified":268,"post_modified_gmt":268,"post_content_filtered":9,"post_parent":42,"guid":303,"menu_order":82,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":301,"menu_item_parent":277,"object_id":83,"object":21,"type":22,"type_label":23,"url":84,"title":85,"target":9,"attr_title":9,"description":9,"classes":304,"xfn":9,"layout_type":49},10963,"strategy-product-transformation-8","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Fstrategy-product-transformation-8",[9],{"ID":306,"post_author":39,"post_date":268,"post_date_gmt":100,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":307,"to_ping":9,"pinged":9,"post_modified":268,"post_modified_gmt":268,"post_content_filtered":9,"post_parent":14,"guid":308,"menu_order":91,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":306,"menu_item_parent":18,"object_id":92,"object":21,"type":22,"type_label":23,"url":93,"title":94,"target":9,"attr_title":9,"description":9,"classes":309,"xfn":9,"layout_type":96,"children":310},10965,"10965","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002F10965",[9],[311,316,321,327,332],{"ID":312,"post_author":39,"post_date":268,"post_date_gmt":100,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":313,"to_ping":9,"pinged":9,"post_modified":268,"post_modified_gmt":268,"post_content_filtered":9,"post_parent":109,"guid":314,"menu_order":104,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":312,"menu_item_parent":307,"object_id":112,"object":21,"type":22,"type_label":23,"url":113,"title":114,"target":9,"attr_title":9,"description":9,"classes":315,"xfn":9,"layout_type":49},10967,"banking-finance-8","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Fbanking-finance-8",[9],{"ID":317,"post_author":39,"post_date":268,"post_date_gmt":100,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":318,"to_ping":9,"pinged":9,"post_modified":268,"post_modified_gmt":268,"post_content_filtered":9,"post_parent":109,"guid":319,"menu_order":111,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":317,"menu_item_parent":307,"object_id":121,"object":21,"type":22,"type_label":23,"url":122,"title":123,"target":9,"attr_title":9,"description":9,"classes":320,"xfn":9,"layout_type":49},10969,"energy-utilities-8","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Fenergy-utilities-8",[9],{"ID":322,"post_author":39,"post_date":323,"post_date_gmt":100,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":324,"to_ping":9,"pinged":9,"post_modified":323,"post_modified_gmt":323,"post_content_filtered":9,"post_parent":109,"guid":325,"menu_order":120,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":322,"menu_item_parent":307,"object_id":130,"object":21,"type":22,"type_label":23,"url":131,"title":132,"target":9,"attr_title":9,"description":9,"classes":326,"xfn":9,"layout_type":49},10971,"2026-03-23 06:52:01","10971","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002F10971",[9],{"ID":328,"post_author":39,"post_date":323,"post_date_gmt":100,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":329,"to_ping":9,"pinged":9,"post_modified":323,"post_modified_gmt":323,"post_content_filtered":9,"post_parent":109,"guid":330,"menu_order":129,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":328,"menu_item_parent":307,"object_id":139,"object":21,"type":22,"type_label":23,"url":140,"title":141,"target":9,"attr_title":9,"description":9,"classes":331,"xfn":9,"layout_type":49},10973,"10973","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002F10973",[9],{"ID":333,"post_author":39,"post_date":323,"post_date_gmt":100,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":334,"to_ping":9,"pinged":9,"post_modified":323,"post_modified_gmt":323,"post_content_filtered":9,"post_parent":109,"guid":335,"menu_order":138,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":333,"menu_item_parent":307,"object_id":148,"object":21,"type":22,"type_label":23,"url":149,"title":150,"target":9,"attr_title":9,"description":9,"classes":336,"xfn":9,"layout_type":49},10975,"telecommunications-media-8","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Ftelecommunications-media-8",[9],{"ID":338,"post_author":39,"post_date":323,"post_date_gmt":181,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":339,"to_ping":9,"pinged":9,"post_modified":323,"post_modified_gmt":323,"post_content_filtered":9,"post_parent":14,"guid":340,"menu_order":147,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":338,"menu_item_parent":18,"object_id":166,"object":21,"type":22,"type_label":23,"url":167,"title":168,"target":9,"attr_title":9,"description":9,"classes":341,"xfn":9,"layout_type":49,"children":342},10977,"10977","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002F10977",[9],[343],{"ID":344,"post_author":39,"post_date":323,"post_date_gmt":181,"post_content":9,"post_title":345,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":346,"to_ping":9,"pinged":9,"post_modified":323,"post_modified_gmt":323,"post_content_filtered":9,"post_parent":14,"guid":347,"menu_order":156,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":344,"menu_item_parent":339,"object_id":166,"object":21,"type":22,"type_label":23,"url":167,"title":345,"target":9,"attr_title":9,"description":9,"classes":348,"xfn":9,"layout_type":49},10979,"Ecosystem","ecosystem-5","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Fecosystem-5",[9],{"ID":350,"post_author":39,"post_date":323,"post_date_gmt":181,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":351,"to_ping":9,"pinged":9,"post_modified":323,"post_modified_gmt":323,"post_content_filtered":9,"post_parent":14,"guid":352,"menu_order":165,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":350,"menu_item_parent":18,"object_id":175,"object":21,"type":22,"type_label":23,"url":176,"title":177,"target":9,"attr_title":9,"description":9,"classes":353,"xfn":9,"layout_type":49,"children":354},10981,"10981","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002F10981",[9],[355],{"ID":356,"post_author":39,"post_date":323,"post_date_gmt":181,"post_content":9,"post_title":357,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":358,"to_ping":9,"pinged":9,"post_modified":323,"post_modified_gmt":323,"post_content_filtered":9,"post_parent":14,"guid":359,"menu_order":174,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":356,"menu_item_parent":351,"object_id":175,"object":21,"type":22,"type_label":23,"url":176,"title":357,"target":9,"attr_title":9,"description":9,"classes":360,"xfn":9,"layout_type":49},10984,"Company","company-5","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Fcompany-5",[9],{"ID":362,"post_author":39,"post_date":323,"post_date_gmt":181,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":363,"to_ping":9,"pinged":9,"post_modified":323,"post_modified_gmt":323,"post_content_filtered":9,"post_parent":14,"guid":364,"menu_order":184,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":362,"menu_item_parent":18,"object_id":185,"object":21,"type":22,"type_label":23,"url":186,"title":187,"target":9,"attr_title":9,"description":9,"classes":365,"xfn":9,"layout_type":189,"children":366},10985,"10985","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002F10985",[9],[367,373,379],{"ID":368,"post_author":39,"post_date":323,"post_date_gmt":181,"post_content":9,"post_title":187,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":369,"to_ping":9,"pinged":9,"post_modified":323,"post_modified_gmt":323,"post_content_filtered":9,"post_parent":14,"guid":370,"menu_order":196,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":368,"menu_item_parent":363,"object_id":371,"object":205,"type":205,"type_label":206,"title":187,"url":207,"target":9,"attr_title":9,"description":9,"classes":372,"xfn":9,"layout_type":49},10987,"insights-6","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Finsights-6","10987",[9],{"ID":374,"post_author":39,"post_date":323,"post_date_gmt":181,"post_content":9,"post_title":211,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":375,"to_ping":9,"pinged":9,"post_modified":323,"post_modified_gmt":323,"post_content_filtered":9,"post_parent":14,"guid":376,"menu_order":203,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":374,"menu_item_parent":363,"object_id":377,"object":205,"type":205,"type_label":206,"title":211,"url":216,"target":9,"attr_title":9,"description":9,"classes":378,"xfn":9,"layout_type":49},10989,"case-studies-10","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Fcase-studies-10","10989",[9],{"ID":380,"post_author":39,"post_date":323,"post_date_gmt":256,"post_content":9,"post_title":220,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":381,"to_ping":9,"pinged":9,"post_modified":323,"post_modified_gmt":323,"post_content_filtered":9,"post_parent":14,"guid":382,"menu_order":214,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":380,"menu_item_parent":363,"object_id":383,"object":205,"type":205,"type_label":206,"title":220,"url":225,"target":9,"attr_title":9,"description":9,"classes":384,"xfn":9,"layout_type":49},10992,"resources-10","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Fresources-10","10992",[9],{"ID":386,"post_author":39,"post_date":323,"post_date_gmt":256,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":387,"to_ping":9,"pinged":9,"post_modified":323,"post_modified_gmt":323,"post_content_filtered":9,"post_parent":14,"guid":388,"menu_order":223,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":386,"menu_item_parent":18,"object_id":232,"object":21,"type":22,"type_label":23,"url":233,"title":234,"target":9,"attr_title":9,"description":9,"classes":389,"xfn":9,"layout_type":49,"children":390},10993,"10993","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002F10993",[9],[391,396],{"ID":392,"post_author":39,"post_date":323,"post_date_gmt":256,"post_content":9,"post_title":239,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":393,"to_ping":9,"pinged":9,"post_modified":323,"post_modified_gmt":323,"post_content_filtered":9,"post_parent":14,"guid":394,"menu_order":231,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":392,"menu_item_parent":387,"object_id":232,"object":21,"type":22,"type_label":23,"url":233,"title":239,"target":9,"attr_title":9,"description":9,"classes":395,"xfn":9,"layout_type":49},10995,"culture-10","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Fculture-10",[9],{"ID":397,"post_author":39,"post_date":323,"post_date_gmt":256,"post_content":9,"post_title":246,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":398,"to_ping":9,"pinged":9,"post_modified":323,"post_modified_gmt":323,"post_content_filtered":9,"post_parent":14,"guid":399,"menu_order":242,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":397,"menu_item_parent":387,"object_id":400,"object":205,"type":205,"type_label":206,"title":246,"url":251,"target":252,"attr_title":9,"description":9,"classes":401,"xfn":9,"layout_type":49},10998,"open-positions-9","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Fopen-positions-9","10998",[9],[403,411,420,429,438,447,456],{"ID":404,"post_author":39,"post_date":256,"post_date_gmt":256,"post_content":9,"post_title":405,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":406,"to_ping":9,"pinged":9,"post_modified":256,"post_modified_gmt":256,"post_content_filtered":9,"post_parent":14,"guid":407,"menu_order":16,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":404,"menu_item_parent":18,"object_id":408,"object":205,"type":205,"type_label":206,"title":405,"url":409,"target":9,"attr_title":9,"description":9,"classes":410,"xfn":9,"layout_type":49},10994,"Cookie Settings","cookie-settings-5","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Fcookie-settings-5","10994","https:\u002F\u002Fstaging.cbtw.tech\u002Fafrica\u002F",[9],{"ID":412,"post_author":39,"post_date":256,"post_date_gmt":256,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":413,"to_ping":9,"pinged":9,"post_modified":256,"post_modified_gmt":256,"post_content_filtered":9,"post_parent":14,"guid":414,"menu_order":33,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":412,"menu_item_parent":18,"object_id":415,"object":21,"type":22,"type_label":23,"url":416,"title":417,"target":9,"attr_title":9,"description":9,"classes":418,"xfn":9,"layout_type":419},10996,"10996","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002F10996","616","https:\u002F\u002Fstaging.cbtw.tech\u002Fafrica\u002Fterms-of-use\u002F","General terms of use",[9],"terms-of-use",{"ID":421,"post_author":39,"post_date":256,"post_date_gmt":256,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":422,"to_ping":9,"pinged":9,"post_modified":256,"post_modified_gmt":256,"post_content_filtered":9,"post_parent":14,"guid":423,"menu_order":44,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":421,"menu_item_parent":18,"object_id":424,"object":21,"type":22,"type_label":23,"url":425,"title":426,"target":9,"attr_title":9,"description":9,"classes":427,"xfn":9,"layout_type":428},10997,"10997","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002F10997","687","https:\u002F\u002Fstaging.cbtw.tech\u002Fafrica\u002Fcookie-policy\u002F","Cookies Policy",[9],"cookie-policy",{"ID":430,"post_author":39,"post_date":256,"post_date_gmt":256,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":431,"to_ping":9,"pinged":9,"post_modified":256,"post_modified_gmt":256,"post_content_filtered":9,"post_parent":14,"guid":432,"menu_order":55,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":430,"menu_item_parent":18,"object_id":433,"object":21,"type":22,"type_label":23,"url":434,"title":435,"target":9,"attr_title":9,"description":9,"classes":436,"xfn":9,"layout_type":437},10999,"10999","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002F10999","255","https:\u002F\u002Fstaging.cbtw.tech\u002Fafrica\u002Fprivacy-policy\u002F","Privacy Policy",[9],"privacy-policy",{"ID":439,"post_author":39,"post_date":256,"post_date_gmt":256,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":440,"to_ping":9,"pinged":9,"post_modified":256,"post_modified_gmt":256,"post_content_filtered":9,"post_parent":14,"guid":441,"menu_order":64,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":439,"menu_item_parent":18,"object_id":442,"object":21,"type":22,"type_label":23,"url":443,"title":444,"target":9,"attr_title":9,"description":9,"classes":445,"xfn":9,"layout_type":446},11000,"11000","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002F11000","403","https:\u002F\u002Fstaging.cbtw.tech\u002Fafrica\u002Fwhistleblowing-policy\u002F","Whistleblowing Policy",[9],"whistleblowing-policy",{"ID":448,"post_author":39,"post_date":256,"post_date_gmt":256,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":449,"to_ping":9,"pinged":9,"post_modified":256,"post_modified_gmt":256,"post_content_filtered":9,"post_parent":14,"guid":450,"menu_order":73,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":448,"menu_item_parent":18,"object_id":451,"object":21,"type":22,"type_label":23,"url":452,"title":453,"target":9,"attr_title":9,"description":9,"classes":454,"xfn":9,"layout_type":455},11001,"11001","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002F11001","257","https:\u002F\u002Fstaging.cbtw.tech\u002Fafrica\u002Flodge-a-complaint\u002F","Lodge a complaint",[9],"lodge-a-complaint",{"ID":457,"post_author":39,"post_date":256,"post_date_gmt":256,"post_content":30,"post_title":9,"post_excerpt":9,"post_status":11,"comment_status":12,"ping_status":12,"post_password":9,"post_name":458,"to_ping":9,"pinged":9,"post_modified":256,"post_modified_gmt":256,"post_content_filtered":9,"post_parent":14,"guid":459,"menu_order":82,"post_type":17,"post_mime_type":9,"comment_count":18,"filter":19,"db_id":457,"menu_item_parent":18,"object_id":460,"object":21,"type":22,"type_label":23,"url":461,"title":462,"target":9,"attr_title":9,"description":9,"classes":463,"xfn":9,"layout_type":49},11002,"11002","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002F11002","2152","https:\u002F\u002Fstaging.cbtw.tech\u002Fafrica\u002Findex-egalite-femmes-hommes-de-72-100\u002F","Index égalité femmes-hommes de 72\u002F100",[9],{"items":465,"count":55},[466,468,470,472],{"value":467,"label":467},"EMEA",{"value":469,"label":469},"APAC",{"value":471,"label":471},"Americas",{"value":473,"label":473},"Africa",[475],{"id":476,"date":477,"date_gmt":477,"guid":478,"modified":480,"modified_gmt":480,"slug":481,"status":11,"type":482,"link":483,"title":484,"content":486,"excerpt":489,"author":203,"featured_media":491,"comment_status":492,"ping_status":492,"sticky":488,"template":9,"format":493,"meta":494,"categories":495,"tags":496,"cbtw_industries":502,"cbtw_services":504,"class_list":506,"acf":521,"yoast_head":575,"yoast_head_json":576,"lang":681,"translations":682,"cbtw_post_categories":683,"header":685,"layout_builder":696,"featured_image":708,"industries":711,"services":716,"cbtw_post_author":595,"breadcrumb":720,"primary_category_name":211,"post_region":522,"featured_image_url":593,"primary_industry_name":713,"primary_service_name":85,"pll_sync_post":726,"_links":727,"_embedded":774},13808,"2026-03-24T16:55:35",{"rendered":479},"https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002F","2026-03-25T09:53:21","franchise-marketing-scalable-lead-engine","post","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Ffranchise-marketing-scalable-lead-engine",{"rendered":485},"Turning Franchise Marketing into a Scalable Lead Engine",{"rendered":487,"protected":488},"\n\u003Cp>Our client operates a network of more than 250 franchises across France, all focused on dietary rebalancing. To support their growth, they launched an internal digital marketing service designed to generate qualified leads for each franchisee.\u003C\u002Fp>\n\n\n\n\u003Cp>Their ambition was to offer a ready-to-use acquisition service that drives measurable results. The reality was more complex. Delivering performance at scale, across dozens of local campaigns, requires structure, speed, and continuous monitoring.\u003C\u002Fp>\n\n\n\u003Ch2 class=\"wp-block-heading\" id=\"h-challenges\">Challenges\u003C\u002Fh2>\n\n\n\u003Cp>Our client needed to run acquisition campaigns for 50 franchisees at the same time, each with local targeting, specific messaging, and clear expectations on results.\u003C\u002Fp>\n\n\n\n\u003Cp>Three challenges quickly emerged:\u003C\u002Fp>\n\n\n\n\u003Cul class=\"wp-block-list\">\n\u003Cli>Campaign deployment at scale, without delaying commitments made to franchisees\u003C\u002Fli>\n\n\n\n\u003Cli>Consistent performance across all locations, despite differences in local markets\u003C\u002Fli>\n\n\n\n\u003Cli>Clear visibility on results, both centrally and for each franchisee\u003C\u002Fli>\n\u003C\u002Ful>\n\n\n\n\u003Cp>On top of that, a strict business target was set: keep the cost per lead at €13.\u003C\u002Fp>\n\n\n\n\u003Cp>Without the right setup, this type of operation quickly becomes difficult to control.\u003C\u002Fp>\n\n\n\u003Ch2 class=\"wp-block-heading\" id=\"h-our-approach\">Our Approach\u003C\u002Fh2>\n\n\n\u003Cp>We focused first on building a structure that could support both scale and performance.\u003C\u002Fp>\n\n\n\n\u003Cp>Each campaign followed the same logic, allowing faster deployment and easier optimization. This created a stable foundation while keeping enough flexibility to adapt to local audiences.\u003C\u002Fp>\n\n\n\n\u003Cp>Then, we worked on three key areas:\u003C\u002Fp>\n\n\n\n\u003Cul class=\"wp-block-list\">\n\u003Cli>\u003Cstrong>Lead capture\u003C\u002Fstrong>: creation of forms designed to collect relevant data while keeping friction low\u003C\u002Fli>\n\n\n\n\u003Cli>\u003Cstrong>Audience targeting\u003C\u002Fstrong>: selection and refinement of audiences to focus on high-intent profiles\u003C\u002Fli>\n\n\n\n\u003Cli>\u003Cstrong>Creative testing\u003C\u002Fstrong>: multiple messages and visuals launched in parallel to identify what drives results\u003C\u002Fli>\n\u003C\u002Ful>\n\n\n\n\u003Cp>Campaigns ran over a two-month period, with ongoing adjustments based on performance data.\u003C\u002Fp>\n\n\n\n\u003Cp>At the same time, we built dashboards to give full visibility on results. Dietplus teams could track performance daily, across all campaigns, and take informed decisions.\u003C\u002Fp>\n\n\n\u003Ch2 class=\"wp-block-heading\" id=\"h-the-results\">The Results\u003C\u002Fh2>\n\n\n\u003Cp>The results went beyond the initial objective.\u003C\u002Fp>\n\n\n\n\u003Cul class=\"wp-block-list\">\n\u003Cli>More than 1 million people reached\u003C\u002Fli>\n\n\n\n\u003Cli>4,510 leads generated\u003C\u002Fli>\n\n\n\n\u003Cli>Average cost per lead: €10.1\u003C\u002Fli>\n\u003C\u002Ful>\n\n\n\n\u003Cp>This represents a 22% improvement compared to the initial target.\u003C\u002Fp>\n\n\n\n\u003Cp>Beyond performance, our client now has a structured system to manage multi-local campaigns, along with clear reporting to monitor results over time.\u003C\u002Fp>\n\n\n\u003Ch2 class=\"wp-block-heading\" id=\"h-need-some-help\">Need Some Help?\u003C\u002Fh2>\n\n\n\u003Cp>Running acquisition for one brand is one thing. Running it for dozens of local entities, each with its own constraints, is another.\u003C\u002Fp>\n\n\n\n\u003Cp>This project shows how structured campaign design, combined with continuous optimization and clear reporting, can turn a complex setup into a controlled growth engine.\u003C\u002Fp>\n\n\n\n\u003Cp>We support organizations that need to scale their marketing operations without losing control over performance. From campaign setup to performance tracking, we focus on building systems that deliver results and can be sustained over time.\u003C\u002Fp>\n\n\n\n\u003Cp>\u003Ca href=\"https:\u002F\u002Fstaging.cbtw.tech\u002Fservice-overview\u002Fstrategy-product-transformation\u002Fdigital-product\">Discover our digital marketing services\u003C\u002Fa>.\u003C\u002Fp>\n\n\n\n\u003C!DOCTYPE html>\n\u003Chtml lang=\"en\">\n\u003Chead>\n  \n  \n  \u003Ctitle>Azure CTA\u003C\u002Ftitle>\n  \u003Cstyle>\n    @font-face {\n      font-family: 'General Sans Medium';\n      font-weight: normal;\n      font-style: normal;\n    }\n    body {\n      font-family: 'General Sans Medium', Arial, sans-serif;\n      margin: 0;\n      padding: 0;\n      background-color: #FAF9F6;\n    }\n    .banner {\n      display: flex;\n      justify-content: space-between;\n      align-items: center;\n      background-color: #1C1C1C;\n      color: white;\n      padding: 60px 20px;\n      border-radius: 5px;\n      flex-wrap: wrap;\n    }\n    .cta-text {\n      font-size: 20px;\n      max-width: 70%;\n      word-wrap: break-word;\n    }\n    .cta-button {\n      background-color: #ffffff;\n      color: #1c1c1c;\n      border: 2px solid transparent;\n      padding: 10px 20px;\n      text-decoration: none;\n      font-size: 18px;\n      border-radius: 5px;\n      transition: background-color 0.3s, color 0.3s, border 0.3s;\n    }\n    .cta-button:hover {\n      background-color: #1C1C1C !important;\n      color: #ffffff !important;\n      border: 2px solid #ffffff !important;\n    }\n  \u003C\u002Fstyle>\n\u003C\u002Fhead>\n\u003Cbody>\n\n  \u003Cdiv class=\"banner\">\n    \u003Cdiv class=\"cta-text\">\n      Connect with us today to discover how we can help modernize your e-commerce growth.\n    \u003C\u002Fdiv>\n    \u003Ca href=\"https:\u002F\u002Fstaging.cbtw.tech\u002Fcontact\u002F\" class=\"cta-button\">Contact an expert\u003C\u002Fa>\n  \u003C\u002Fdiv>\n\n\u003C\u002Fbody>\n\u003C\u002Fhtml>\n",false,{"rendered":490,"protected":488},"\u003Cp>Scaled franchise campaigns across 50 locations, generating 4,500 leads while reducing cost per lead by 22% with structured, data-driven marketing operations.\u003C\u002Fp>\n",13817,"open","standard",{"_acf_changed":488,"content-type":9,"inline_featured_image":488,"footnotes":9},[44],[497,498,499,500,501],370,372,258,268,266,[503],59,[505],459,[507,482,508,509,510,511,512,513,514,515,516,517,518,519,520],"post-13808","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies","tag-digital-marketing-2","tag-digital-marketing-strategy","tag-marketing","tag-marketing-strategy","tag-roas","cbtw_industries-retail","cbtw_services-strategy-product-transformation",{"authors":9,"article_authors":488,"direct_external_link":9,"post_region":522,"layout_builder":523},"global",[524,554],{"acf_fc_layout":525,"tag_name":526,"section_title":527,"description":9,"image":528,"cta_link":550,"hubspot_form_id":553,"align_center":488},"block_lets_connect","NEED SOME HELP","Let's Connect",{"ID":529,"id":529,"title":530,"filename":531,"filesize":532,"url":533,"link":534,"alt":535,"author":536,"description":530,"caption":530,"name":537,"status":538,"uploaded_to":539,"date":540,"modified":541,"menu_order":14,"mime_type":542,"type":543,"subtype":544,"icon":545,"width":546,"height":546,"sizes":547},10303,"CBTW-Service-Strategy-Product-Transformation-Domain-digital-product","CBTW-Service-Strategy-Product-Transformation-CTA-1.png",145093,"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FCBTW-Service-Strategy-Product-Transformation-CTA-1.png","https:\u002F\u002Fstaging.cbtw.tech\u002Fservice-overview\u002Fstrategy-product-transformation\u002Ftransformation-services\u002Fcbtw-service-strategy-product-transformation-cta-2\u002F","Collage of four diverse team members framed in colorful geometric shapes, representing Strategy & Vision experts from CBTW","20","cbtw-service-strategy-product-transformation-cta-2","inherit",10302,"2025-09-05 08:01:48","2026-02-24 08:45:37","image\u002Fpng","image","png","https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-includes\u002Fimages\u002Fmedia\u002Fdefault.png",501,{"thumbnail":548,"thumbnail-width":549,"thumbnail-height":549,"medium":533,"medium-width":546,"medium-height":546,"medium_large":533,"medium_large-width":546,"medium_large-height":546,"large":533,"large-width":546,"large-height":546,"1536x1536":533,"1536x1536-width":546,"1536x1536-height":546,"2048x2048":533,"2048x2048-width":546,"2048x2048-height":546},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FCBTW-Service-Strategy-Product-Transformation-CTA-1-100x100.png",100,{"title":551,"url":552,"target":9},"Contact us","#contact-form","2b771724-6b01-4d7b-aeaa-591dfb86a794",{"acf_fc_layout":555,"title":187,"ui_v2":556,"short_description":557,"cbtw_related_group_filters":558,"items":488,"link":570,"hubspot_form_id":9,"mainPostId":476,"region":574},"block_insights",true,"Access related expert insights",{"cbtw_related_category_filter":559,"cbtw_related_tag_filter":561,"cbtw_related_industry_filter":567,"cbtw_related_service_filter":568},[560],"case-studies",[562,563,564,565,566],"digital-marketing-5","performance-marketing","marketing-tool","marketing","growth-marketing",[],[569],"strategy-product-transformation",{"title":571,"url":572,"target":573},"View all insights","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights","_self","africa","\u003C!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v25.4) - https:\u002F\u002Fyoast.com\u002Fwordpress\u002Fplugins\u002Fseo\u002F -->\n\u003Ctitle>Turning Franchise Marketing into a Scalable Lead Engine - CBTW\u003C\u002Ftitle>\n\u003Cmeta name=\"description\" content=\"Scale franchise marketing across 50 locations. Generate 4,500 leads and reduce cost per lead by 22% with structured campaigns.\" \u002F>\n\u003Cmeta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \u002F>\n\u003Clink rel=\"canonical\" href=\"https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Ffranchise-marketing-scalable-lead-engine\" \u002F>\n\u003Cmeta property=\"og:locale\" content=\"en_US\" \u002F>\n\u003Cmeta property=\"og:type\" content=\"article\" \u002F>\n\u003Cmeta property=\"og:title\" content=\"Turning Franchise Marketing into a Scalable Lead Engine\" \u002F>\n\u003Cmeta property=\"og:description\" content=\"Scale franchise marketing across 50 locations. Generate 4,500 leads and reduce cost per lead by 22% with structured campaigns.\" \u002F>\n\u003Cmeta property=\"og:url\" content=\"https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Ffranchise-marketing-scalable-lead-engine\" \u002F>\n\u003Cmeta property=\"og:site_name\" content=\"CBTW\" \u002F>\n\u003Cmeta property=\"article:published_time\" content=\"2026-03-24T16:55:35+00:00\" \u002F>\n\u003Cmeta property=\"article:modified_time\" content=\"2026-03-25T09:53:21+00:00\" \u002F>\n\u003Cmeta property=\"og:image\" content=\"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002Fcbtw-case-study-franchise-marketing.jpg\" \u002F>\n\t\u003Cmeta property=\"og:image:width\" content=\"576\" \u002F>\n\t\u003Cmeta property=\"og:image:height\" content=\"576\" \u002F>\n\t\u003Cmeta property=\"og:image:type\" content=\"image\u002Fjpeg\" \u002F>\n\u003Cmeta name=\"author\" content=\"Romain Cohen\" \u002F>\n\u003Cmeta name=\"twitter:card\" content=\"summary_large_image\" \u002F>\n\u003Cmeta name=\"twitter:label1\" content=\"Written by\" \u002F>\n\t\u003Cmeta name=\"twitter:data1\" content=\"Romain Cohen\" \u002F>\n\t\u003Cmeta name=\"twitter:label2\" content=\"Est. reading time\" \u002F>\n\t\u003Cmeta name=\"twitter:data2\" content=\"3 minutes\" \u002F>\n\u003Cscript type=\"application\u002Fld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\u002F\u002Fschema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Ffranchise-marketing-scalable-lead-engine#article\",\"isPartOf\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Ffranchise-marketing-scalable-lead-engine\"},\"author\":{\"name\":\"Romain Cohen\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#\u002Fschema\u002Fperson\u002Fb1df4a5ab1f1041efe2944093b4321d5\"},\"headline\":\"Turning Franchise Marketing into a Scalable Lead Engine\",\"datePublished\":\"2026-03-24T16:55:35+00:00\",\"dateModified\":\"2026-03-25T09:53:21+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Ffranchise-marketing-scalable-lead-engine\"},\"wordCount\":451,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#organization\"},\"image\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Ffranchise-marketing-scalable-lead-engine#primaryimage\"},\"thumbnailUrl\":\"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002Fcbtw-case-study-franchise-marketing.jpg\",\"keywords\":[\"Digital marketing\",\"Digital marketing strategy\",\"Marketing\",\"Marketing Strategy\",\"ROAS\"],\"articleSection\":[\"Case Studies\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Ffranchise-marketing-scalable-lead-engine#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Ffranchise-marketing-scalable-lead-engine\",\"url\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Ffranchise-marketing-scalable-lead-engine\",\"name\":\"Turning Franchise Marketing into a Scalable Lead Engine - CBTW\",\"isPartOf\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Ffranchise-marketing-scalable-lead-engine#primaryimage\"},\"image\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Ffranchise-marketing-scalable-lead-engine#primaryimage\"},\"thumbnailUrl\":\"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002Fcbtw-case-study-franchise-marketing.jpg\",\"datePublished\":\"2026-03-24T16:55:35+00:00\",\"dateModified\":\"2026-03-25T09:53:21+00:00\",\"description\":\"Scale franchise marketing across 50 locations. Generate 4,500 leads and reduce cost per lead by 22% with structured campaigns.\",\"breadcrumb\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Ffranchise-marketing-scalable-lead-engine#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Ffranchise-marketing-scalable-lead-engine\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Ffranchise-marketing-scalable-lead-engine#primaryimage\",\"url\":\"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002Fcbtw-case-study-franchise-marketing.jpg\",\"contentUrl\":\"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002Fcbtw-case-study-franchise-marketing.jpg\",\"width\":576,\"height\":576,\"caption\":\"cbtw-case-study-franchise-marketing\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Ffranchise-marketing-scalable-lead-engine#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Turning Franchise Marketing into a Scalable Lead Engine\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#website\",\"url\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F\",\"name\":\"CBTW\",\"description\":\"Collaboration Betters The World\",\"publisher\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#organization\",\"name\":\"CBTW\",\"url\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#\u002Fschema\u002Flogo\u002Fimage\u002F\",\"url\":\"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FPrimary_Classic.png\",\"contentUrl\":\"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FPrimary_Classic.png\",\"width\":1001,\"height\":538,\"caption\":\"CBTW\"},\"image\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#\u002Fschema\u002Flogo\u002Fimage\u002F\"},\"sameAs\":[\"https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Fcollaboration-betters-the-world\",\"https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Fcbtw-it-and-technology\u002F\"]},{\"@type\":\"Person\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#\u002Fschema\u002Fperson\u002Fb1df4a5ab1f1041efe2944093b4321d5\",\"name\":\"Romain Cohen\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#\u002Fschema\u002Fperson\u002Fimage\u002F\",\"url\":\"https:\u002F\u002Fsecure.gravatar.com\u002Favatar\u002F55c8f79b5eeb502344ff7b00e9340665?s=96&d=mm&r=g\",\"contentUrl\":\"https:\u002F\u002Fsecure.gravatar.com\u002Favatar\u002F55c8f79b5eeb502344ff7b00e9340665?s=96&d=mm&r=g\",\"caption\":\"Romain Cohen\"},\"url\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Fauthor\u002Frcohen\u002F\"}]}\u003C\u002Fscript>\n\u003C!-- \u002F Yoast SEO Premium plugin. -->",{"title":577,"description":578,"robots":579,"canonical":483,"og_locale":585,"og_type":586,"og_title":485,"og_description":578,"og_url":483,"og_site_name":587,"article_published_time":588,"article_modified_time":589,"og_image":590,"author":595,"twitter_card":596,"twitter_misc":597,"schema":599},"Turning Franchise Marketing into a Scalable Lead Engine - CBTW","Scale franchise marketing across 50 locations. Generate 4,500 leads and reduce cost per lead by 22% with structured campaigns.",{"index":580,"follow":581,"max-snippet":582,"max-image-preview":583,"max-video-preview":584},"index","follow","max-snippet:-1","max-image-preview:large","max-video-preview:-1","en_US","article","CBTW","2026-03-24T16:55:35+00:00","2026-03-25T09:53:21+00:00",[591],{"width":592,"height":592,"url":593,"type":594},576,"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002Fcbtw-case-study-franchise-marketing.jpg","image\u002Fjpeg","Romain Cohen","summary_large_image",{"Written by":595,"Est. reading time":598},"3 minutes",{"@context":600,"@graph":601},"https:\u002F\u002Fschema.org",[602,628,640,643,651,664,675],{"@type":603,"@id":604,"isPartOf":605,"author":606,"headline":485,"datePublished":588,"dateModified":589,"mainEntityOfPage":608,"wordCount":609,"commentCount":14,"publisher":610,"image":612,"thumbnailUrl":593,"keywords":614,"articleSection":620,"inLanguage":621,"potentialAction":622},"Article","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Ffranchise-marketing-scalable-lead-engine#article",{"@id":483},{"name":595,"@id":607},"https:\u002F\u002Fstaging.cbtw.tech\u002F#\u002Fschema\u002Fperson\u002Fb1df4a5ab1f1041efe2944093b4321d5",{"@id":483},451,{"@id":611},"https:\u002F\u002Fstaging.cbtw.tech\u002F#organization",{"@id":613},"https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Ffranchise-marketing-scalable-lead-engine#primaryimage",[615,616,617,618,619],"Digital marketing","Digital marketing strategy","Marketing","Marketing Strategy","ROAS",[211],"en-US",[623],{"@type":624,"name":625,"target":626},"CommentAction","Comment",[627],"https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Ffranchise-marketing-scalable-lead-engine#respond",{"@type":629,"@id":483,"url":483,"name":577,"isPartOf":630,"primaryImageOfPage":632,"image":633,"thumbnailUrl":593,"datePublished":588,"dateModified":589,"description":578,"breadcrumb":634,"inLanguage":621,"potentialAction":636},"WebPage",{"@id":631},"https:\u002F\u002Fstaging.cbtw.tech\u002F#website",{"@id":613},{"@id":613},{"@id":635},"https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Ffranchise-marketing-scalable-lead-engine#breadcrumb",[637],{"@type":638,"target":639},"ReadAction",[483],{"@type":641,"inLanguage":621,"@id":613,"url":593,"contentUrl":593,"width":592,"height":592,"caption":642},"ImageObject","cbtw-case-study-franchise-marketing",{"@type":644,"@id":635,"itemListElement":645},"BreadcrumbList",[646,650],{"@type":647,"position":16,"name":648,"item":649},"ListItem","Home","https:\u002F\u002Fstaging.cbtw.tech\u002F",{"@type":647,"position":33,"name":485},{"@type":652,"@id":631,"url":649,"name":587,"description":653,"publisher":654,"potentialAction":655,"inLanguage":621},"WebSite","Collaboration Betters The World",{"@id":611},[656],{"@type":657,"target":658,"query-input":661},"SearchAction",{"@type":659,"urlTemplate":660},"EntryPoint","https:\u002F\u002Fstaging.cbtw.tech\u002F?s={search_term_string}",{"@type":662,"valueRequired":556,"valueName":663},"PropertyValueSpecification","search_term_string",{"@type":665,"@id":611,"name":587,"url":649,"logo":666,"image":671,"sameAs":672},"Organization",{"@type":641,"inLanguage":621,"@id":667,"url":668,"contentUrl":668,"width":669,"height":670,"caption":587},"https:\u002F\u002Fstaging.cbtw.tech\u002F#\u002Fschema\u002Flogo\u002Fimage\u002F","https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FPrimary_Classic.png",1001,538,{"@id":667},[673,674],"https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Fcollaboration-betters-the-world","https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Fcbtw-it-and-technology\u002F",{"@type":676,"@id":607,"name":595,"image":677,"url":680},"Person",{"@type":641,"inLanguage":621,"@id":678,"url":679,"contentUrl":679,"caption":595},"https:\u002F\u002Fstaging.cbtw.tech\u002F#\u002Fschema\u002Fperson\u002Fimage\u002F","https:\u002F\u002Fsecure.gravatar.com\u002Favatar\u002F55c8f79b5eeb502344ff7b00e9340665?s=96&d=mm&r=g","https:\u002F\u002Fstaging.cbtw.tech\u002Fauthor\u002Frcohen\u002F","en",{"en":476},[684],{"name":211,"slug":560,"term_id":44},{"title":9,"image":686},{"ID":491,"id":491,"title":642,"filename":687,"filesize":688,"url":593,"link":689,"alt":690,"author":536,"description":642,"caption":642,"name":642,"status":538,"uploaded_to":476,"date":691,"modified":692,"menu_order":14,"mime_type":594,"type":543,"subtype":693,"icon":545,"width":592,"height":592,"sizes":694},"cbtw-case-study-franchise-marketing.jpg",54627,"https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Ffranchise-marketing-scalable-lead-engine\u002Fcbtw-case-study-franchise-marketing\u002F","Customer paying with a card at a retail store checkout, interacting with a cashier at a point-of-sale system with screens and payment terminal visible","2026-03-24 16:10:59","2026-03-24 16:11:42","jpeg",{"thumbnail":695,"thumbnail-width":549,"thumbnail-height":549,"medium":593,"medium-width":592,"medium-height":592,"medium_large":593,"medium_large-width":592,"medium_large-height":592,"large":593,"large-width":592,"large-height":592,"1536x1536":593,"1536x1536-width":592,"1536x1536-height":592,"2048x2048":593,"2048x2048-width":592,"2048x2048-height":592},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002Fcbtw-case-study-franchise-marketing-100x100.jpg",[697,701],{"acf_fc_layout":525,"tag_name":526,"section_title":527,"description":9,"image":698,"cta_link":700,"hubspot_form_id":553,"align_center":488},{"ID":529,"id":529,"title":530,"filename":531,"filesize":532,"url":533,"link":534,"alt":535,"author":536,"description":530,"caption":530,"name":537,"status":538,"uploaded_to":539,"date":540,"modified":541,"menu_order":14,"mime_type":542,"type":543,"subtype":544,"icon":545,"width":546,"height":546,"sizes":699},{"thumbnail":548,"thumbnail-width":549,"thumbnail-height":549,"medium":533,"medium-width":546,"medium-height":546,"medium_large":533,"medium_large-width":546,"medium_large-height":546,"large":533,"large-width":546,"large-height":546,"1536x1536":533,"1536x1536-width":546,"1536x1536-height":546,"2048x2048":533,"2048x2048-width":546,"2048x2048-height":546},{"title":551,"url":552,"target":9},{"acf_fc_layout":555,"title":187,"ui_v2":556,"short_description":557,"cbtw_related_group_filters":702,"items":488,"link":707,"hubspot_form_id":9},{"cbtw_related_category_filter":703,"cbtw_related_tag_filter":704,"cbtw_related_industry_filter":705,"cbtw_related_service_filter":706},[560],[562,563,564,565,566],[],[569],{"title":571,"url":572,"target":573},{"alt":690,"caption":9,"description":9,"id":491,"sizes":709,"title":710},{"full":593,"thumbnail":695,"medium":593,"medium_large":593,"large":593,"1536x1536":593,"2048x2048":593},"b61db62eb649c005daa5bb000f52a4bb08ffc3a7 (1)",[712],{"term_id":503,"name":713,"slug":714,"term_group":14,"term_taxonomy_id":503,"taxonomy":715,"description":9,"parent":14,"count":231,"filter":19,"term_order":18},"Retail","retail","cbtw_industries",[717],{"term_id":505,"name":85,"slug":569,"term_group":14,"term_taxonomy_id":505,"taxonomy":718,"description":9,"parent":14,"count":719,"filter":19,"term_order":18},"cbtw_services",137,[721,723,725],{"title":648,"url":649,"id":14,"type":722},"home",{"title":187,"url":479,"id":724,"type":21},74,{"title":485,"url":483,"id":476,"type":482},[],{"self":728,"collection":734,"about":737,"author":740,"replies":743,"version-history":746,"predecessor-version":749,"wp:featuredmedia":753,"wp:attachment":756,"wp:term":759,"curies":770},[729],{"href":730,"targetHints":731},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fposts\u002F13808",{"allow":732},[733],"GET",[735],{"href":736},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fposts",[738],{"href":739},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Ftypes\u002Fpost",[741],{"embeddable":556,"href":742},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fusers\u002F20",[744],{"embeddable":556,"href":745},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fcomments?post=13808",[747],{"count":82,"href":748},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fposts\u002F13808\u002Frevisions",[750],{"id":751,"href":752},13889,"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fposts\u002F13808\u002Frevisions\u002F13889",[754],{"embeddable":556,"href":755},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fmedia\u002F13817",[757],{"href":758},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fmedia?parent=13808",[760,763,766,768],{"taxonomy":761,"embeddable":556,"href":762},"category","https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fcategories?post=13808",{"taxonomy":764,"embeddable":556,"href":765},"post_tag","https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Ftags?post=13808",{"taxonomy":715,"embeddable":556,"href":767},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fcbtw_industries?post=13808",{"taxonomy":718,"embeddable":556,"href":769},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fcbtw_services?post=13808",[771],{"name":772,"href":773,"templated":556},"wp","https:\u002F\u002Fapi.w.org\u002F{rel}",{"author":775,"wp:featuredmedia":826,"wp:term":858},[776],{"id":203,"name":595,"url":9,"description":9,"link":680,"slug":777,"avatar_urls":778,"pll_duplicate_content":488,"yoast_head":781,"yoast_head_json":782,"acf":817,"_links":818},"rcohen",{"24":779,"48":780,"96":679},"https:\u002F\u002Fsecure.gravatar.com\u002Favatar\u002F55c8f79b5eeb502344ff7b00e9340665?s=24&d=mm&r=g","https:\u002F\u002Fsecure.gravatar.com\u002Favatar\u002F55c8f79b5eeb502344ff7b00e9340665?s=48&d=mm&r=g","\u003C!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v25.4) - https:\u002F\u002Fyoast.com\u002Fwordpress\u002Fplugins\u002Fseo\u002F -->\n\u003Ctitle>Romain CohenCBTW\u003C\u002Ftitle>\n\u003Cmeta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \u002F>\n\u003Clink rel=\"canonical\" href=\"https:\u002F\u002Fstaging.cbtw.tech\u002Fauthor\u002Frcohen\u002F\" \u002F>\n\u003Cmeta property=\"og:locale\" content=\"en_US\" \u002F>\n\u003Cmeta property=\"og:type\" content=\"profile\" \u002F>\n\u003Cmeta property=\"og:title\" content=\"Romain Cohen\" \u002F>\n\u003Cmeta property=\"og:url\" content=\"https:\u002F\u002Fstaging.cbtw.tech\u002Fauthor\u002Frcohen\u002F\" \u002F>\n\u003Cmeta property=\"og:site_name\" content=\"CBTW\" \u002F>\n\u003Cmeta property=\"og:image\" content=\"https:\u002F\u002Fsecure.gravatar.com\u002Favatar\u002F55c8f79b5eeb502344ff7b00e9340665?s=500&d=mm&r=g\" \u002F>\n\u003Cmeta name=\"twitter:card\" content=\"summary_large_image\" \u002F>\n\u003Cscript type=\"application\u002Fld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\u002F\u002Fschema.org\",\"@graph\":[{\"@type\":\"ProfilePage\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Fauthor\u002Frcohen\u002F\",\"url\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Fauthor\u002Frcohen\u002F\",\"name\":\"Romain CohenCBTW\",\"isPartOf\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#website\"},\"breadcrumb\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Fauthor\u002Frcohen\u002F#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\u002F\u002Fstaging.cbtw.tech\u002Fauthor\u002Frcohen\u002F\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Fauthor\u002Frcohen\u002F#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Archives for Romain Cohen\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#website\",\"url\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F\",\"name\":\"CBTW\",\"description\":\"Collaboration Betters The World\",\"publisher\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#organization\",\"name\":\"CBTW\",\"url\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#\u002Fschema\u002Flogo\u002Fimage\u002F\",\"url\":\"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FPrimary_Classic.png\",\"contentUrl\":\"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FPrimary_Classic.png\",\"width\":1001,\"height\":538,\"caption\":\"CBTW\"},\"image\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#\u002Fschema\u002Flogo\u002Fimage\u002F\"},\"sameAs\":[\"https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Fcollaboration-betters-the-world\",\"https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Fcbtw-it-and-technology\u002F\"]},{\"@type\":\"Person\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#\u002Fschema\u002Fperson\u002Fb1df4a5ab1f1041efe2944093b4321d5\",\"name\":\"Romain Cohen\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#\u002Fschema\u002Fperson\u002Fimage\u002F\",\"url\":\"https:\u002F\u002Fsecure.gravatar.com\u002Favatar\u002F55c8f79b5eeb502344ff7b00e9340665?s=96&d=mm&r=g\",\"contentUrl\":\"https:\u002F\u002Fsecure.gravatar.com\u002Favatar\u002F55c8f79b5eeb502344ff7b00e9340665?s=96&d=mm&r=g\",\"caption\":\"Romain Cohen\"},\"mainEntityOfPage\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Fauthor\u002Frcohen\u002F\"}}]}\u003C\u002Fscript>\n\u003C!-- \u002F Yoast SEO Premium plugin. -->",{"title":783,"robots":784,"canonical":680,"og_locale":585,"og_type":785,"og_title":595,"og_url":680,"og_site_name":587,"og_image":786,"twitter_card":596,"schema":789},"Romain CohenCBTW",{"index":580,"follow":581,"max-snippet":582,"max-image-preview":583,"max-video-preview":584},"profile",[787],{"url":788,"type":9,"width":9,"height":9},"https:\u002F\u002Fsecure.gravatar.com\u002Favatar\u002F55c8f79b5eeb502344ff7b00e9340665?s=500&d=mm&r=g",{"@context":600,"@graph":790},[791,799,804,810,814],{"@type":792,"@id":680,"url":680,"name":783,"isPartOf":793,"breadcrumb":794,"inLanguage":621,"potentialAction":796},"ProfilePage",{"@id":631},{"@id":795},"https:\u002F\u002Fstaging.cbtw.tech\u002Fauthor\u002Frcohen\u002F#breadcrumb",[797],{"@type":638,"target":798},[680],{"@type":644,"@id":795,"itemListElement":800},[801,802],{"@type":647,"position":16,"name":648,"item":649},{"@type":647,"position":33,"name":803},"Archives for Romain Cohen",{"@type":652,"@id":631,"url":649,"name":587,"description":653,"publisher":805,"potentialAction":806,"inLanguage":621},{"@id":611},[807],{"@type":657,"target":808,"query-input":809},{"@type":659,"urlTemplate":660},{"@type":662,"valueRequired":556,"valueName":663},{"@type":665,"@id":611,"name":587,"url":649,"logo":811,"image":812,"sameAs":813},{"@type":641,"inLanguage":621,"@id":667,"url":668,"contentUrl":668,"width":669,"height":670,"caption":587},{"@id":667},[673,674],{"@type":676,"@id":607,"name":595,"image":815,"mainEntityOfPage":816},{"@type":641,"inLanguage":621,"@id":678,"url":679,"contentUrl":679,"caption":595},{"@id":680},[],{"self":819,"collection":823},[820],{"href":742,"targetHints":821},{"allow":822},[733],[824],{"href":825},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fusers",[827],{"id":491,"date":828,"slug":642,"type":829,"link":689,"title":830,"author":203,"featured_media":14,"acf":831,"caption":832,"alt_text":690,"media_type":543,"mime_type":594,"media_details":834,"source_url":593,"_links":842},"2026-03-24T16:10:59","attachment",{"rendered":642},{"layout_builder":488},{"rendered":833},"\u003Cp>cbtw-case-study-franchise-marketing\u003C\u002Fp>\n",{"width":592,"height":592,"file":687,"filesize":688,"sizes":835,"image_meta":840},{"thumbnail":836,"full":839},{"file":837,"width":549,"height":549,"filesize":838,"mime_type":594,"source_url":695},"cbtw-case-study-franchise-marketing-100x100.jpg",5148,{"file":687,"width":592,"height":592,"mime_type":594,"source_url":593},{"aperture":18,"credit":9,"camera":9,"caption":9,"created_timestamp":18,"copyright":9,"focal_length":18,"iso":18,"shutter_speed":18,"title":9,"orientation":18,"keywords":841},[],{"self":843,"collection":847,"about":850,"author":853,"replies":855},[844],{"href":755,"targetHints":845},{"allow":846},[733],[848],{"href":849},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fmedia",[851],{"href":852},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Ftypes\u002Fattachment",[854],{"embeddable":556,"href":742},[856],{"embeddable":556,"href":857},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fcomments?post=13817",[859,908,1125,1174],[860],{"id":44,"link":861,"name":211,"slug":560,"taxonomy":761,"yoast_head":862,"yoast_head_json":863,"lang":681,"translations":888,"acf":890,"_links":891},"https:\u002F\u002Fstaging.cbtw.tech\u002Fcategory\u002Fcase-studies\u002F","\u003C!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v25.4) - https:\u002F\u002Fyoast.com\u002Fwordpress\u002Fplugins\u002Fseo\u002F -->\n\u003Ctitle>Case Studies - CBTW\u003C\u002Ftitle>\n\u003Cmeta name=\"robots\" content=\"noindex, follow\" \u002F>\n\u003Cmeta property=\"og:locale\" content=\"en_US\" \u002F>\n\u003Cmeta property=\"og:type\" content=\"article\" \u002F>\n\u003Cmeta property=\"og:title\" content=\"Case Studies\" \u002F>\n\u003Cmeta property=\"og:url\" content=\"https:\u002F\u002Fstaging.cbtw.tech\u002Fcategory\u002Fcase-studies\u002F\" \u002F>\n\u003Cmeta property=\"og:site_name\" content=\"CBTW\" \u002F>\n\u003Cmeta name=\"twitter:card\" content=\"summary_large_image\" \u002F>\n\u003Cscript type=\"application\u002Fld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\u002F\u002Fschema.org\",\"@graph\":[{\"@type\":\"CollectionPage\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Fcategory\u002Fcase-studies\u002F\",\"url\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Fcategory\u002Fcase-studies\u002F\",\"name\":\"Case Studies - CBTW\",\"isPartOf\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#website\"},\"breadcrumb\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Fcategory\u002Fcase-studies\u002F#breadcrumb\"},\"inLanguage\":\"en-US\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Fcategory\u002Fcase-studies\u002F#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Case Studies\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#website\",\"url\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F\",\"name\":\"CBTW\",\"description\":\"Collaboration Betters The World\",\"publisher\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#organization\",\"name\":\"CBTW\",\"url\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#\u002Fschema\u002Flogo\u002Fimage\u002F\",\"url\":\"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FPrimary_Classic.png\",\"contentUrl\":\"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FPrimary_Classic.png\",\"width\":1001,\"height\":538,\"caption\":\"CBTW\"},\"image\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#\u002Fschema\u002Flogo\u002Fimage\u002F\"},\"sameAs\":[\"https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Fcollaboration-betters-the-world\",\"https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Fcbtw-it-and-technology\u002F\"]}]}\u003C\u002Fscript>\n\u003C!-- \u002F Yoast SEO Premium plugin. -->",{"title":864,"robots":865,"og_locale":585,"og_type":586,"og_title":211,"og_url":861,"og_site_name":587,"twitter_card":596,"schema":867},"Case Studies - CBTW",{"index":866,"follow":581},"noindex",{"@context":600,"@graph":868},[869,874,878,884],{"@type":870,"@id":861,"url":861,"name":864,"isPartOf":871,"breadcrumb":872,"inLanguage":621},"CollectionPage",{"@id":631},{"@id":873},"https:\u002F\u002Fstaging.cbtw.tech\u002Fcategory\u002Fcase-studies\u002F#breadcrumb",{"@type":644,"@id":873,"itemListElement":875},[876,877],{"@type":647,"position":16,"name":648,"item":649},{"@type":647,"position":33,"name":211},{"@type":652,"@id":631,"url":649,"name":587,"description":653,"publisher":879,"potentialAction":880,"inLanguage":621},{"@id":611},[881],{"@type":657,"target":882,"query-input":883},{"@type":659,"urlTemplate":660},{"@type":662,"valueRequired":556,"valueName":663},{"@type":665,"@id":611,"name":587,"url":649,"logo":885,"image":886,"sameAs":887},{"@type":641,"inLanguage":621,"@id":667,"url":668,"contentUrl":668,"width":669,"height":670,"caption":587},{"@id":667},[673,674],{"en":44,"de":889},42,[],{"self":892,"collection":897,"about":900,"wp:post_type":903,"curies":906},[893],{"href":894,"targetHints":895},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fcategories\u002F3",{"allow":896},[733],[898],{"href":899},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fcategories",[901],{"href":902},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Ftaxonomies\u002Fcategory",[904],{"href":905},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fposts?categories=3",[907],{"name":772,"href":773,"templated":556},[909,954,997,1039,1082],{"id":497,"link":910,"name":615,"slug":911,"taxonomy":764,"yoast_head":912,"yoast_head_json":913,"lang":681,"translations":936,"_links":937},"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Fdigital-marketing-2\u002F","digital-marketing-2","\u003C!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v25.4) - https:\u002F\u002Fyoast.com\u002Fwordpress\u002Fplugins\u002Fseo\u002F -->\n\u003Ctitle>Digital marketing - CBTW\u003C\u002Ftitle>\n\u003Cmeta name=\"robots\" content=\"noindex, follow\" \u002F>\n\u003Cmeta property=\"og:locale\" content=\"en_US\" \u002F>\n\u003Cmeta property=\"og:type\" content=\"article\" \u002F>\n\u003Cmeta property=\"og:title\" content=\"Digital marketing\" \u002F>\n\u003Cmeta property=\"og:url\" content=\"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Fdigital-marketing-2\u002F\" \u002F>\n\u003Cmeta property=\"og:site_name\" content=\"CBTW\" \u002F>\n\u003Cmeta name=\"twitter:card\" content=\"summary_large_image\" \u002F>\n\u003Cscript type=\"application\u002Fld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\u002F\u002Fschema.org\",\"@graph\":[{\"@type\":\"CollectionPage\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Fdigital-marketing-2\u002F\",\"url\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Fdigital-marketing-2\u002F\",\"name\":\"Digital marketing - CBTW\",\"isPartOf\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#website\"},\"breadcrumb\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Fdigital-marketing-2\u002F#breadcrumb\"},\"inLanguage\":\"en-US\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Fdigital-marketing-2\u002F#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Digital marketing\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#website\",\"url\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F\",\"name\":\"CBTW\",\"description\":\"Collaboration Betters The World\",\"publisher\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#organization\",\"name\":\"CBTW\",\"url\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#\u002Fschema\u002Flogo\u002Fimage\u002F\",\"url\":\"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FPrimary_Classic.png\",\"contentUrl\":\"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FPrimary_Classic.png\",\"width\":1001,\"height\":538,\"caption\":\"CBTW\"},\"image\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#\u002Fschema\u002Flogo\u002Fimage\u002F\"},\"sameAs\":[\"https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Fcollaboration-betters-the-world\",\"https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Fcbtw-it-and-technology\u002F\"]}]}\u003C\u002Fscript>\n\u003C!-- \u002F Yoast SEO Premium plugin. -->",{"title":914,"robots":915,"og_locale":585,"og_type":586,"og_title":615,"og_url":910,"og_site_name":587,"twitter_card":596,"schema":916},"Digital marketing - CBTW",{"index":866,"follow":581},{"@context":600,"@graph":917},[918,922,926,932],{"@type":870,"@id":910,"url":910,"name":914,"isPartOf":919,"breadcrumb":920,"inLanguage":621},{"@id":631},{"@id":921},"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Fdigital-marketing-2\u002F#breadcrumb",{"@type":644,"@id":921,"itemListElement":923},[924,925],{"@type":647,"position":16,"name":648,"item":649},{"@type":647,"position":33,"name":615},{"@type":652,"@id":631,"url":649,"name":587,"description":653,"publisher":927,"potentialAction":928,"inLanguage":621},{"@id":611},[929],{"@type":657,"target":930,"query-input":931},{"@type":659,"urlTemplate":660},{"@type":662,"valueRequired":556,"valueName":663},{"@type":665,"@id":611,"name":587,"url":649,"logo":933,"image":934,"sameAs":935},{"@type":641,"inLanguage":621,"@id":667,"url":668,"contentUrl":668,"width":669,"height":670,"caption":587},{"@id":667},[673,674],{"en":497},{"self":938,"collection":943,"about":946,"wp:post_type":949,"curies":952},[939],{"href":940,"targetHints":941},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Ftags\u002F370",{"allow":942},[733],[944],{"href":945},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Ftags",[947],{"href":948},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Ftaxonomies\u002Fpost_tag",[950],{"href":951},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fposts?tags=370",[953],{"name":772,"href":773,"templated":556},{"id":498,"link":955,"name":616,"slug":956,"taxonomy":764,"yoast_head":957,"yoast_head_json":958,"lang":681,"translations":981,"_links":982},"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Fdigital-marketing-strategy\u002F","digital-marketing-strategy","\u003C!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v25.4) - https:\u002F\u002Fyoast.com\u002Fwordpress\u002Fplugins\u002Fseo\u002F -->\n\u003Ctitle>Digital marketing strategy - CBTW\u003C\u002Ftitle>\n\u003Cmeta name=\"robots\" content=\"noindex, follow\" \u002F>\n\u003Cmeta property=\"og:locale\" content=\"en_US\" \u002F>\n\u003Cmeta property=\"og:type\" content=\"article\" \u002F>\n\u003Cmeta property=\"og:title\" content=\"Digital marketing strategy\" \u002F>\n\u003Cmeta property=\"og:url\" content=\"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Fdigital-marketing-strategy\u002F\" \u002F>\n\u003Cmeta property=\"og:site_name\" content=\"CBTW\" \u002F>\n\u003Cmeta name=\"twitter:card\" content=\"summary_large_image\" \u002F>\n\u003Cscript type=\"application\u002Fld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\u002F\u002Fschema.org\",\"@graph\":[{\"@type\":\"CollectionPage\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Fdigital-marketing-strategy\u002F\",\"url\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Fdigital-marketing-strategy\u002F\",\"name\":\"Digital marketing strategy - CBTW\",\"isPartOf\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#website\"},\"breadcrumb\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Fdigital-marketing-strategy\u002F#breadcrumb\"},\"inLanguage\":\"en-US\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Fdigital-marketing-strategy\u002F#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Digital marketing strategy\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#website\",\"url\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F\",\"name\":\"CBTW\",\"description\":\"Collaboration Betters The World\",\"publisher\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#organization\",\"name\":\"CBTW\",\"url\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#\u002Fschema\u002Flogo\u002Fimage\u002F\",\"url\":\"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FPrimary_Classic.png\",\"contentUrl\":\"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FPrimary_Classic.png\",\"width\":1001,\"height\":538,\"caption\":\"CBTW\"},\"image\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#\u002Fschema\u002Flogo\u002Fimage\u002F\"},\"sameAs\":[\"https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Fcollaboration-betters-the-world\",\"https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Fcbtw-it-and-technology\u002F\"]}]}\u003C\u002Fscript>\n\u003C!-- \u002F Yoast SEO Premium plugin. -->",{"title":959,"robots":960,"og_locale":585,"og_type":586,"og_title":616,"og_url":955,"og_site_name":587,"twitter_card":596,"schema":961},"Digital marketing strategy - CBTW",{"index":866,"follow":581},{"@context":600,"@graph":962},[963,967,971,977],{"@type":870,"@id":955,"url":955,"name":959,"isPartOf":964,"breadcrumb":965,"inLanguage":621},{"@id":631},{"@id":966},"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Fdigital-marketing-strategy\u002F#breadcrumb",{"@type":644,"@id":966,"itemListElement":968},[969,970],{"@type":647,"position":16,"name":648,"item":649},{"@type":647,"position":33,"name":616},{"@type":652,"@id":631,"url":649,"name":587,"description":653,"publisher":972,"potentialAction":973,"inLanguage":621},{"@id":611},[974],{"@type":657,"target":975,"query-input":976},{"@type":659,"urlTemplate":660},{"@type":662,"valueRequired":556,"valueName":663},{"@type":665,"@id":611,"name":587,"url":649,"logo":978,"image":979,"sameAs":980},{"@type":641,"inLanguage":621,"@id":667,"url":668,"contentUrl":668,"width":669,"height":670,"caption":587},{"@id":667},[673,674],{"en":498},{"self":983,"collection":988,"about":990,"wp:post_type":992,"curies":995},[984],{"href":985,"targetHints":986},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Ftags\u002F372",{"allow":987},[733],[989],{"href":945},[991],{"href":948},[993],{"href":994},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fposts?tags=372",[996],{"name":772,"href":773,"templated":556},{"id":499,"link":998,"name":617,"slug":565,"taxonomy":764,"yoast_head":999,"yoast_head_json":1000,"lang":681,"translations":1023,"_links":1024},"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Fmarketing\u002F","\u003C!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v25.4) - https:\u002F\u002Fyoast.com\u002Fwordpress\u002Fplugins\u002Fseo\u002F -->\n\u003Ctitle>Marketing - CBTW\u003C\u002Ftitle>\n\u003Cmeta name=\"robots\" content=\"noindex, follow\" \u002F>\n\u003Cmeta property=\"og:locale\" content=\"en_US\" \u002F>\n\u003Cmeta property=\"og:type\" content=\"article\" \u002F>\n\u003Cmeta property=\"og:title\" content=\"Marketing\" \u002F>\n\u003Cmeta property=\"og:url\" content=\"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Fmarketing\u002F\" \u002F>\n\u003Cmeta property=\"og:site_name\" content=\"CBTW\" \u002F>\n\u003Cmeta name=\"twitter:card\" content=\"summary_large_image\" \u002F>\n\u003Cscript type=\"application\u002Fld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\u002F\u002Fschema.org\",\"@graph\":[{\"@type\":\"CollectionPage\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Fmarketing\u002F\",\"url\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Fmarketing\u002F\",\"name\":\"Marketing - CBTW\",\"isPartOf\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#website\"},\"breadcrumb\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Fmarketing\u002F#breadcrumb\"},\"inLanguage\":\"en-US\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Fmarketing\u002F#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Marketing\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#website\",\"url\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F\",\"name\":\"CBTW\",\"description\":\"Collaboration Betters The World\",\"publisher\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#organization\",\"name\":\"CBTW\",\"url\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#\u002Fschema\u002Flogo\u002Fimage\u002F\",\"url\":\"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FPrimary_Classic.png\",\"contentUrl\":\"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FPrimary_Classic.png\",\"width\":1001,\"height\":538,\"caption\":\"CBTW\"},\"image\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#\u002Fschema\u002Flogo\u002Fimage\u002F\"},\"sameAs\":[\"https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Fcollaboration-betters-the-world\",\"https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Fcbtw-it-and-technology\u002F\"]}]}\u003C\u002Fscript>\n\u003C!-- \u002F Yoast SEO Premium plugin. -->",{"title":1001,"robots":1002,"og_locale":585,"og_type":586,"og_title":617,"og_url":998,"og_site_name":587,"twitter_card":596,"schema":1003},"Marketing - CBTW",{"index":866,"follow":581},{"@context":600,"@graph":1004},[1005,1009,1013,1019],{"@type":870,"@id":998,"url":998,"name":1001,"isPartOf":1006,"breadcrumb":1007,"inLanguage":621},{"@id":631},{"@id":1008},"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Fmarketing\u002F#breadcrumb",{"@type":644,"@id":1008,"itemListElement":1010},[1011,1012],{"@type":647,"position":16,"name":648,"item":649},{"@type":647,"position":33,"name":617},{"@type":652,"@id":631,"url":649,"name":587,"description":653,"publisher":1014,"potentialAction":1015,"inLanguage":621},{"@id":611},[1016],{"@type":657,"target":1017,"query-input":1018},{"@type":659,"urlTemplate":660},{"@type":662,"valueRequired":556,"valueName":663},{"@type":665,"@id":611,"name":587,"url":649,"logo":1020,"image":1021,"sameAs":1022},{"@type":641,"inLanguage":621,"@id":667,"url":668,"contentUrl":668,"width":669,"height":670,"caption":587},{"@id":667},[673,674],{"en":499},{"self":1025,"collection":1030,"about":1032,"wp:post_type":1034,"curies":1037},[1026],{"href":1027,"targetHints":1028},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Ftags\u002F258",{"allow":1029},[733],[1031],{"href":945},[1033],{"href":948},[1035],{"href":1036},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fposts?tags=258",[1038],{"name":772,"href":773,"templated":556},{"id":500,"link":1040,"name":618,"slug":1041,"taxonomy":764,"yoast_head":1042,"yoast_head_json":1043,"lang":681,"translations":1066,"_links":1067},"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Fmarketing-strategy\u002F","marketing-strategy","\u003C!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v25.4) - https:\u002F\u002Fyoast.com\u002Fwordpress\u002Fplugins\u002Fseo\u002F -->\n\u003Ctitle>Marketing Strategy - CBTW\u003C\u002Ftitle>\n\u003Cmeta name=\"robots\" content=\"noindex, follow\" \u002F>\n\u003Cmeta property=\"og:locale\" content=\"en_US\" \u002F>\n\u003Cmeta property=\"og:type\" content=\"article\" \u002F>\n\u003Cmeta property=\"og:title\" content=\"Marketing Strategy\" \u002F>\n\u003Cmeta property=\"og:url\" content=\"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Fmarketing-strategy\u002F\" \u002F>\n\u003Cmeta property=\"og:site_name\" content=\"CBTW\" \u002F>\n\u003Cmeta name=\"twitter:card\" content=\"summary_large_image\" \u002F>\n\u003Cscript type=\"application\u002Fld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\u002F\u002Fschema.org\",\"@graph\":[{\"@type\":\"CollectionPage\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Fmarketing-strategy\u002F\",\"url\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Fmarketing-strategy\u002F\",\"name\":\"Marketing Strategy - CBTW\",\"isPartOf\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#website\"},\"breadcrumb\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Fmarketing-strategy\u002F#breadcrumb\"},\"inLanguage\":\"en-US\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Fmarketing-strategy\u002F#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Marketing Strategy\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#website\",\"url\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F\",\"name\":\"CBTW\",\"description\":\"Collaboration Betters The World\",\"publisher\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#organization\",\"name\":\"CBTW\",\"url\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#\u002Fschema\u002Flogo\u002Fimage\u002F\",\"url\":\"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FPrimary_Classic.png\",\"contentUrl\":\"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FPrimary_Classic.png\",\"width\":1001,\"height\":538,\"caption\":\"CBTW\"},\"image\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#\u002Fschema\u002Flogo\u002Fimage\u002F\"},\"sameAs\":[\"https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Fcollaboration-betters-the-world\",\"https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Fcbtw-it-and-technology\u002F\"]}]}\u003C\u002Fscript>\n\u003C!-- \u002F Yoast SEO Premium plugin. -->",{"title":1044,"robots":1045,"og_locale":585,"og_type":586,"og_title":618,"og_url":1040,"og_site_name":587,"twitter_card":596,"schema":1046},"Marketing Strategy - CBTW",{"index":866,"follow":581},{"@context":600,"@graph":1047},[1048,1052,1056,1062],{"@type":870,"@id":1040,"url":1040,"name":1044,"isPartOf":1049,"breadcrumb":1050,"inLanguage":621},{"@id":631},{"@id":1051},"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Fmarketing-strategy\u002F#breadcrumb",{"@type":644,"@id":1051,"itemListElement":1053},[1054,1055],{"@type":647,"position":16,"name":648,"item":649},{"@type":647,"position":33,"name":618},{"@type":652,"@id":631,"url":649,"name":587,"description":653,"publisher":1057,"potentialAction":1058,"inLanguage":621},{"@id":611},[1059],{"@type":657,"target":1060,"query-input":1061},{"@type":659,"urlTemplate":660},{"@type":662,"valueRequired":556,"valueName":663},{"@type":665,"@id":611,"name":587,"url":649,"logo":1063,"image":1064,"sameAs":1065},{"@type":641,"inLanguage":621,"@id":667,"url":668,"contentUrl":668,"width":669,"height":670,"caption":587},{"@id":667},[673,674],{"en":500},{"self":1068,"collection":1073,"about":1075,"wp:post_type":1077,"curies":1080},[1069],{"href":1070,"targetHints":1071},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Ftags\u002F268",{"allow":1072},[733],[1074],{"href":945},[1076],{"href":948},[1078],{"href":1079},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fposts?tags=268",[1081],{"name":772,"href":773,"templated":556},{"id":501,"link":1083,"name":619,"slug":1084,"taxonomy":764,"yoast_head":1085,"yoast_head_json":1086,"lang":681,"translations":1109,"_links":1110},"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Froas\u002F","roas","\u003C!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v25.4) - https:\u002F\u002Fyoast.com\u002Fwordpress\u002Fplugins\u002Fseo\u002F -->\n\u003Ctitle>ROAS - CBTW\u003C\u002Ftitle>\n\u003Cmeta name=\"robots\" content=\"noindex, follow\" \u002F>\n\u003Cmeta property=\"og:locale\" content=\"en_US\" \u002F>\n\u003Cmeta property=\"og:type\" content=\"article\" \u002F>\n\u003Cmeta property=\"og:title\" content=\"ROAS\" \u002F>\n\u003Cmeta property=\"og:url\" content=\"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Froas\u002F\" \u002F>\n\u003Cmeta property=\"og:site_name\" content=\"CBTW\" \u002F>\n\u003Cmeta name=\"twitter:card\" content=\"summary_large_image\" \u002F>\n\u003Cscript type=\"application\u002Fld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\u002F\u002Fschema.org\",\"@graph\":[{\"@type\":\"CollectionPage\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Froas\u002F\",\"url\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Froas\u002F\",\"name\":\"ROAS - CBTW\",\"isPartOf\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#website\"},\"breadcrumb\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Froas\u002F#breadcrumb\"},\"inLanguage\":\"en-US\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Froas\u002F#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"ROAS\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#website\",\"url\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F\",\"name\":\"CBTW\",\"description\":\"Collaboration Betters The World\",\"publisher\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#organization\",\"name\":\"CBTW\",\"url\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#\u002Fschema\u002Flogo\u002Fimage\u002F\",\"url\":\"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FPrimary_Classic.png\",\"contentUrl\":\"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FPrimary_Classic.png\",\"width\":1001,\"height\":538,\"caption\":\"CBTW\"},\"image\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#\u002Fschema\u002Flogo\u002Fimage\u002F\"},\"sameAs\":[\"https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Fcollaboration-betters-the-world\",\"https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Fcbtw-it-and-technology\u002F\"]}]}\u003C\u002Fscript>\n\u003C!-- \u002F Yoast SEO Premium plugin. -->",{"title":1087,"robots":1088,"og_locale":585,"og_type":586,"og_title":619,"og_url":1083,"og_site_name":587,"twitter_card":596,"schema":1089},"ROAS - CBTW",{"index":866,"follow":581},{"@context":600,"@graph":1090},[1091,1095,1099,1105],{"@type":870,"@id":1083,"url":1083,"name":1087,"isPartOf":1092,"breadcrumb":1093,"inLanguage":621},{"@id":631},{"@id":1094},"https:\u002F\u002Fstaging.cbtw.tech\u002Ftag\u002Froas\u002F#breadcrumb",{"@type":644,"@id":1094,"itemListElement":1096},[1097,1098],{"@type":647,"position":16,"name":648,"item":649},{"@type":647,"position":33,"name":619},{"@type":652,"@id":631,"url":649,"name":587,"description":653,"publisher":1100,"potentialAction":1101,"inLanguage":621},{"@id":611},[1102],{"@type":657,"target":1103,"query-input":1104},{"@type":659,"urlTemplate":660},{"@type":662,"valueRequired":556,"valueName":663},{"@type":665,"@id":611,"name":587,"url":649,"logo":1106,"image":1107,"sameAs":1108},{"@type":641,"inLanguage":621,"@id":667,"url":668,"contentUrl":668,"width":669,"height":670,"caption":587},{"@id":667},[673,674],{"en":501},{"self":1111,"collection":1116,"about":1118,"wp:post_type":1120,"curies":1123},[1112],{"href":1113,"targetHints":1114},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Ftags\u002F266",{"allow":1115},[733],[1117],{"href":945},[1119],{"href":948},[1121],{"href":1122},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fposts?tags=266",[1124],{"name":772,"href":773,"templated":556},[1126],{"id":503,"link":1127,"name":713,"slug":714,"taxonomy":715,"yoast_head":1128,"yoast_head_json":1129,"acf":1152,"_links":1153},"https:\u002F\u002Fstaging.cbtw.tech\u002Fcbtw_industries\u002Fretail\u002F","\u003C!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v25.4) - https:\u002F\u002Fyoast.com\u002Fwordpress\u002Fplugins\u002Fseo\u002F -->\n\u003Ctitle>Retail - CBTW\u003C\u002Ftitle>\n\u003Cmeta name=\"robots\" content=\"noindex, follow\" \u002F>\n\u003Cmeta property=\"og:locale\" content=\"en_US\" \u002F>\n\u003Cmeta property=\"og:type\" content=\"article\" \u002F>\n\u003Cmeta property=\"og:title\" content=\"Retail\" \u002F>\n\u003Cmeta property=\"og:url\" content=\"https:\u002F\u002Fstaging.cbtw.tech\u002Fcbtw_industries\u002Fretail\u002F\" \u002F>\n\u003Cmeta property=\"og:site_name\" content=\"CBTW\" \u002F>\n\u003Cmeta name=\"twitter:card\" content=\"summary_large_image\" \u002F>\n\u003Cscript type=\"application\u002Fld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\u002F\u002Fschema.org\",\"@graph\":[{\"@type\":\"CollectionPage\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Fcbtw_industries\u002Fretail\u002F\",\"url\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Fcbtw_industries\u002Fretail\u002F\",\"name\":\"Retail - CBTW\",\"isPartOf\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#website\"},\"breadcrumb\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Fcbtw_industries\u002Fretail\u002F#breadcrumb\"},\"inLanguage\":\"en-US\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Fcbtw_industries\u002Fretail\u002F#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Retail\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#website\",\"url\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F\",\"name\":\"CBTW\",\"description\":\"Collaboration Betters The World\",\"publisher\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#organization\",\"name\":\"CBTW\",\"url\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#\u002Fschema\u002Flogo\u002Fimage\u002F\",\"url\":\"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FPrimary_Classic.png\",\"contentUrl\":\"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FPrimary_Classic.png\",\"width\":1001,\"height\":538,\"caption\":\"CBTW\"},\"image\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#\u002Fschema\u002Flogo\u002Fimage\u002F\"},\"sameAs\":[\"https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Fcollaboration-betters-the-world\",\"https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Fcbtw-it-and-technology\u002F\"]}]}\u003C\u002Fscript>\n\u003C!-- \u002F Yoast SEO Premium plugin. -->",{"title":1130,"robots":1131,"og_locale":585,"og_type":586,"og_title":713,"og_url":1127,"og_site_name":587,"twitter_card":596,"schema":1132},"Retail - CBTW",{"index":866,"follow":581},{"@context":600,"@graph":1133},[1134,1138,1142,1148],{"@type":870,"@id":1127,"url":1127,"name":1130,"isPartOf":1135,"breadcrumb":1136,"inLanguage":621},{"@id":631},{"@id":1137},"https:\u002F\u002Fstaging.cbtw.tech\u002Fcbtw_industries\u002Fretail\u002F#breadcrumb",{"@type":644,"@id":1137,"itemListElement":1139},[1140,1141],{"@type":647,"position":16,"name":648,"item":649},{"@type":647,"position":33,"name":713},{"@type":652,"@id":631,"url":649,"name":587,"description":653,"publisher":1143,"potentialAction":1144,"inLanguage":621},{"@id":611},[1145],{"@type":657,"target":1146,"query-input":1147},{"@type":659,"urlTemplate":660},{"@type":662,"valueRequired":556,"valueName":663},{"@type":665,"@id":611,"name":587,"url":649,"logo":1149,"image":1150,"sameAs":1151},{"@type":641,"inLanguage":621,"@id":667,"url":668,"contentUrl":668,"width":669,"height":670,"caption":587},{"@id":667},[673,674],[],{"self":1154,"collection":1159,"about":1162,"wp:post_type":1165,"curies":1172},[1155],{"href":1156,"targetHints":1157},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fcbtw_industries\u002F59",{"allow":1158},[733],[1160],{"href":1161},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fcbtw_industries",[1163],{"href":1164},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Ftaxonomies\u002Fcbtw_industries",[1166,1168,1170],{"href":1167},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fposts?cbtw_industries=59",{"href":1169},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fcbtw_job?cbtw_industries=59",{"href":1171},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fcbtw_delivery_center?cbtw_industries=59",[1173],{"name":772,"href":773,"templated":556},[1175],{"id":505,"link":1176,"name":85,"slug":569,"taxonomy":718,"yoast_head":1177,"yoast_head_json":1178,"acf":1201,"_links":1202},"https:\u002F\u002Fstaging.cbtw.tech\u002Fcbtw_services\u002Fstrategy-product-transformation\u002F","\u003C!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v25.4) - https:\u002F\u002Fyoast.com\u002Fwordpress\u002Fplugins\u002Fseo\u002F -->\n\u003Ctitle>Strategy, Product &amp; Transformation - CBTW\u003C\u002Ftitle>\n\u003Cmeta name=\"robots\" content=\"noindex, follow\" \u002F>\n\u003Cmeta property=\"og:locale\" content=\"en_US\" \u002F>\n\u003Cmeta property=\"og:type\" content=\"article\" \u002F>\n\u003Cmeta property=\"og:title\" content=\"Strategy, Product &amp; Transformation\" \u002F>\n\u003Cmeta property=\"og:url\" content=\"https:\u002F\u002Fstaging.cbtw.tech\u002Fcbtw_services\u002Fstrategy-product-transformation\u002F\" \u002F>\n\u003Cmeta property=\"og:site_name\" content=\"CBTW\" \u002F>\n\u003Cmeta name=\"twitter:card\" content=\"summary_large_image\" \u002F>\n\u003Cscript type=\"application\u002Fld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\u002F\u002Fschema.org\",\"@graph\":[{\"@type\":\"CollectionPage\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Fcbtw_services\u002Fstrategy-product-transformation\u002F\",\"url\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Fcbtw_services\u002Fstrategy-product-transformation\u002F\",\"name\":\"Strategy, Product &amp; Transformation - CBTW\",\"isPartOf\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#website\"},\"breadcrumb\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Fcbtw_services\u002Fstrategy-product-transformation\u002F#breadcrumb\"},\"inLanguage\":\"en-US\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002Fcbtw_services\u002Fstrategy-product-transformation\u002F#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Strategy, Product &amp; Transformation\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#website\",\"url\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F\",\"name\":\"CBTW\",\"description\":\"Collaboration Betters The World\",\"publisher\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#organization\",\"name\":\"CBTW\",\"url\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#\u002Fschema\u002Flogo\u002Fimage\u002F\",\"url\":\"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FPrimary_Classic.png\",\"contentUrl\":\"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FPrimary_Classic.png\",\"width\":1001,\"height\":538,\"caption\":\"CBTW\"},\"image\":{\"@id\":\"https:\u002F\u002Fstaging.cbtw.tech\u002F#\u002Fschema\u002Flogo\u002Fimage\u002F\"},\"sameAs\":[\"https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Fcollaboration-betters-the-world\",\"https:\u002F\u002Fwww.linkedin.com\u002Fcompany\u002Fcbtw-it-and-technology\u002F\"]}]}\u003C\u002Fscript>\n\u003C!-- \u002F Yoast SEO Premium plugin. -->",{"title":1179,"robots":1180,"og_locale":585,"og_type":586,"og_title":85,"og_url":1176,"og_site_name":587,"twitter_card":596,"schema":1181},"Strategy, Product &amp; Transformation - CBTW",{"index":866,"follow":581},{"@context":600,"@graph":1182},[1183,1187,1191,1197],{"@type":870,"@id":1176,"url":1176,"name":1179,"isPartOf":1184,"breadcrumb":1185,"inLanguage":621},{"@id":631},{"@id":1186},"https:\u002F\u002Fstaging.cbtw.tech\u002Fcbtw_services\u002Fstrategy-product-transformation\u002F#breadcrumb",{"@type":644,"@id":1186,"itemListElement":1188},[1189,1190],{"@type":647,"position":16,"name":648,"item":649},{"@type":647,"position":33,"name":85},{"@type":652,"@id":631,"url":649,"name":587,"description":653,"publisher":1192,"potentialAction":1193,"inLanguage":621},{"@id":611},[1194],{"@type":657,"target":1195,"query-input":1196},{"@type":659,"urlTemplate":660},{"@type":662,"valueRequired":556,"valueName":663},{"@type":665,"@id":611,"name":587,"url":649,"logo":1198,"image":1199,"sameAs":1200},{"@type":641,"inLanguage":621,"@id":667,"url":668,"contentUrl":668,"width":669,"height":670,"caption":587},{"@id":667},[673,674],[],{"self":1203,"collection":1208,"about":1211,"wp:post_type":1214,"curies":1217},[1204],{"href":1205,"targetHints":1206},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fcbtw_services\u002F459",{"allow":1207},[733],[1209],{"href":1210},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fcbtw_services",[1212],{"href":1213},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Ftaxonomies\u002Fcbtw_services",[1215],{"href":1216},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-json\u002Fwp\u002Fv2\u002Fposts?cbtw_services=459",[1218],{"name":772,"href":773,"templated":556},[1220,1234,1236],{"region_name":1221,"social_list":1222},"Global",[1223,1227,1230],{"title":1224,"link":1225,"icon":1226},"Instagram","https:\u002F\u002Fwww.instagram.com\u002Fcollaborationbetterstheworld\u002F","https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FinsAsset-1@2x.png",{"title":1228,"link":673,"icon":1229},"LinkedIn","https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FlkAsset-2@2x.png",{"title":1231,"link":1232,"icon":1233},"Youtube","https:\u002F\u002Fwww.youtube.com\u002F@collaborationbetterstheworld","https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FyoutubeAsset-3@2x.png",{"region_name":9,"social_list":1235},[],{"region_name":9,"social_list":1237},[],{"related_title":9,"posts":1239},[1240,1251,1262],{"id":1241,"title":1242,"description":9,"excerpt":1243,"date":1245,"categories":211,"link":1246,"image":1247,"images":1248},7388,"How OSAN Scaled E-Commerce with CBTW",{"rendered":1244},"CBTW partnered with OSAN Drinks to redesign their e-commerce experience by migrating from Wix to Shopify. Through a user-centric design, performance-focused development, and marketing-ready implementation, OSAN achieved a 673% increase in online sales within two months. This case study showcases how UX design, Shopify expertise, and growth marketing can help premium consumer brands scale effectively.","2025-06-26","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Fosan-shopify-ecommerce-case-study","https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FCBTW-OSAN-Drink-case-study-Growth-marketing-UX-UI-Shopify-ecommerce.jpg",{"medium":1249,"large":1250,"full":1247},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FCBTW-OSAN-Drink-case-study-Growth-marketing-UX-UI-Shopify-ecommerce-800x800.jpg","https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FCBTW-OSAN-Drink-case-study-Growth-marketing-UX-UI-Shopify-ecommerce-1024x1024.jpg",{"id":1252,"title":1253,"description":9,"excerpt":1254,"date":1256,"categories":211,"link":1257,"image":1258,"images":1259},4637,"Delivering E-commerce Growth in a Volatile Marketplace",{"rendered":1255},"CBTW helped GFI Gold boost e-commerce sales by 51.78% through a tailored performance marketing strategy. By combining UX design, ad optimization, and email deliverability improvements, we addressed the needs of both new and seasoned investors in a volatile gold market. Google Ads and Meta Ads ROAS reached 488.69 and 185.05 respectively, proving the impact of our data-driven approach.","2024-10-21","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Fdelivering-e-commerce-growth-in-a-volatile-marketplace","https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FGFI-mockup-V2.png",{"medium":1260,"large":1261,"full":1258},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FGFI-mockup-V2-800x533.png","https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FGFI-mockup-V2-1024x683.png",{"id":1263,"title":1264,"description":9,"excerpt":1265,"date":1267,"categories":211,"link":1268,"image":1269,"images":1270},3635,"Integrating UX, Web Development, and Marketing for E-commerce Success ",{"rendered":1266},"We helped OSAN Drinks scale online sales by migrating to Shopify, combining UX, development, and marketing. Creating a user-focused platform that drives conversions, performance, and measurable growth.","2024-06-17","https:\u002F\u002Fstaging.cbtw.tech\u002Finsights\u002Fintegrating-ux-web-development-and-marketing-for-e-commerce-success","https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FPDG_Elevating_OSAN-2@3x.png",{"medium":1271,"large":1272,"full":1269},"https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FPDG_Elevating_OSAN-2@3x-800x569.png","https:\u002F\u002Fstaging-admin.cbtw.tech\u002Fwp-content\u002Fuploads\u002FPDG_Elevating_OSAN-2@3x-1024x728.png",1786591968975]